Paid social that stops the scroll — and drives revenue.

Enough to test creative properly, which is a function of your cost per thousand impressions rather than a round number. With median Meta CPM at $13.48 (Ryze, 2026), a concept needs a few thousand impressions before the data means anything, and you want several concepts in flight. We model that with your average order value at the audit and tell you if the honest answer is that your budget is better spent elsewhere first.

One monthly fee for the scope, agreed in advance, with media paid directly to the platforms and creative production included at a defined volume. We do not bill a percentage of ad spend, because that quietly rewards an agency for scaling a campaign that should have been paused.

We handle it end to end: concepting, scripting, static design, video production, editing and creator sourcing. If you have brand assets, a photographer or an in-house studio, we build on that rather than duplicate it — and the source files are always yours.

It depends on spend, but the number is agreed in writing and treated as a commitment, not an aspiration. Concepts matter more than variants: five genuinely different ideas will teach you more than fifty colour changes. We report hook rate, hold rate and cost per acquisition per concept so you can see which ideas earned their budget.

We fix the plumbing first: Conversions API, deduplicated events, event match quality, clean UTMs. Then we report a blended view — total revenue against total spend — beside the platform numbers, so decisions get made on the figure your finance team recognises. Where a third-party attribution tool is already in place, we work inside it rather than argue with it.

Usually yes, for two reasons. Distribution is cheaper — TikTok CPMs averaged $6.59 in Q1 2025, down 22.2% year over year (Right Side Up) — and the creative you develop there tends to improve your Reels performance. We test it as an increment with its own budget and its own read, so it never quietly cannibalises what already works.

Yes, when it is measured on pipeline instead of form fills. LinkedIn cost per lead in North America runs to about $230 (Salesso, 2025), so the whole discipline is qualification: account-based audiences, offers senior buyers actually want, and lead outcomes passed back from your CRM. Meta still works for B2B at the top of the funnel and is far cheaper for demand creation.

We expect fatigue rather than discover it. Frequency, hook rate and cost per acquisition are reviewed weekly per concept, refresh is scheduled before the decline shows in revenue, and retired winners often come back as variants once the audience has turned over.

Paid social creates demand; search harvests it. That is why we watch branded search volume as a paid social outcome, and why clients running social with paid search and SEO see the cheapest blended cost per customer. One plan, one number, budget moved deliberately between channels each quarter.

eCommerce and DTC, consumer services, healthcare and aesthetics, and B2B software — for example eCommerce marketing and medical spas. Where your category is new to us, we show you the nearest comparable work.

Creative volume with accountability. Many social media marketing agencies sell media buying and outsource the ideas; we run the concept library, the production and the buying together, which is why testing actually happens on schedule. You get named specialists, a written monthly review, full ownership of accounts and assets, and no lock-in — the work has to earn the next month.

Directory listings tell you when an agency was founded and how many employees it has; neither predicts whether your business will grow. Compare the things that actually decide performance: how many new creative concepts the team ships per month, who does the media buying day to day, what the analytics and reporting stack looks like, and whether the case study they show you resembles your business. Ask the top agencies on your shortlist for one client they stopped working with and why. A good digital marketing partner will answer that directly — and will tell you which services you do not need yet.

A weekly working session with the specialists doing the work, a shared channel for day-to-day support, and one written monthly review: revenue and blended return, creative performance by concept, what we changed and what is next. Analytics access stays yours. If your leadership team wants a quarterly business review with the strategy and the roadmap laid out, that is included rather than an upsell.

Creative production, content, paid search, SEO, web design and conversion optimization, plus the measurement technology that ties them together. Most brands start with one service and add the next once the first is compounding; we would rather grow with a client than sell a bundle nobody has capacity to absorb.