A worried homeowner gives your website ten seconds.

Six to ten weeks is normal for a single-location company, and the timeline is usually decided by how fast we can get your photography, service details and pricing expectations rather than by design time. Multi-location companies with many service areas take longer because each page is written rather than generated. You get a dated plan at the start, and we tell you immediately if anything on it moves.

A single-location build usually lands in the mid four figures, and a larger site with many services and service areas sits above that because the writing volume is genuinely higher. The number is fixed in writing before we start, with the page count it covers spelled out, so nothing appears later as an extra. Hosting and ongoing care are quoted separately so you can see exactly what you are paying for.

Handled properly it protects them, and usually improves them. We map every existing URL, keep the content that already earns traffic, redirect what moves and test the whole map before launch rather than after. Rankings typically wobble for a couple of weeks while the new pages are recrawled, then settle above where they were because the site is faster and better structured. We monitor it daily through that window and report what we see.

For the towns you genuinely cover and want more work in, yes. A local search is answered by a page about that place, and one page listing twenty town names answers it for none of them. What matters is that each page is written properly: the pests that actually bother that area, the response time you can honestly promise, real local reference points. We build them at the pace they can be written well, and our pest control SEO team prioritises the order.

More than any other single design decision in this trade. Conversions fall roughly 7% per extra second of mobile load time, and 53% of mobile visitors abandon a site slower than three seconds. Because a pest enquiry is urgent and the visitor has three other tabs open, that abandonment is immediate and invisible in most reporting. We build light from the start and keep the site that way with our website speed team.

Both, prominently, because the two customers are different. The burst-pipe equivalent in pest work — wasps in a nursery, bed bugs before a house move — will always phone, so the number has to be reachable with a thumb from any page. The planning customer comparing quarterly plans on a Sunday evening often will not phone at all and books online instead. Offering only one of those routes quietly discards half your demand.

We write it, with your input rather than your homework. A short interview with whoever knows the treatments, a look at your quotes and the questions your office answers daily, and we draft each page from that. You review and correct anything technical — we would rather be told a treatment description is wrong than publish it politely. Nothing goes live before you approve it.

Yes, wherever we can, because it is the single fastest trust signal on a pest control website. Your technicians, your vans, your uniforms and your actual trucks outperform stock imagery of models in clean overalls every time. We give you a shot list and simple instructions so it can be done on a phone in an afternoon, and we handle the editing, cropping and compression from there.

Usually Webflow or WordPress, chosen for how your team will actually maintain the site rather than for our convenience. Webflow suits companies who want to edit text and add service areas without a developer; WordPress suits those with existing plugins, integrations or a booking system to keep. We recommend one, explain why in plain terms, and you decide.

Calls, form enquiries, online bookings and the jobs that come from them, compared against the baseline we recorded before the rebuild. Sessions and bounce rate appear as context, never as the headline, because neither pays a technician. You get a written monthly report that says what moved, what did not and what we are testing next, and every figure can be traced to a source you can open yourself.

That is part of the build brief in this trade. A warm spell, a termite swarm or a local news story about rodents can triple traffic in a week, and that is exactly the week you cannot afford a slow site. We size hosting and caching for the peak rather than the average, keep the pages light enough that a spike is cheap to serve, and load-test before the season rather than during it.

The site keeps being worked on. We test the booking path, the service pages and the seasonal offers, fix what the data says is leaking, and keep the platform patched and backed up through our website maintenance service. You keep full access throughout, and if you ever move on you take the site, the content and the analytics with you.

A named senior designer, a developer and a writer, and the same designer stays with the account after launch rather than handing it to a support queue. You will know their names, you can email them directly, and the person who drew your page map is the person who reviews the results with you every month.