BLOG

Data & benchmarks

driving growth

Content Type
Topic
City
Industry
Loading
Clear all

Growth, Data & Ecommerce

Author:

Cedric Pharand

August 2, 2026

Surrogacy Marketing Attribution Statistics: 2026 Benchmarks

Surrogacy has the hardest attribution problem in healthcare marketing: two funnels with different economics, 18 to 24 months between the first click and recognised revenue, a phone-first inquiry pattern and privacy limits on tracking. Here is the 2026 data on what to measure instead.
Data & Benchmarks
Growth, Data & Ecommerce
Health & Medical
surrogacy marketing, attribution models, marketing analytics, healthcare marketing, customer journey, long sales cycle, 2026 data

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 2, 2026

Surrogacy LinkedIn Ads Statistics: 54+ Benchmarks for 2026

LinkedIn is the wrong place to recruit a surrogate and the right place to reach the three professionals who decide whether a journey happens at all: the benefits leader who funds it, the physician who refers it, and the senior professional who pays for it. Here is the 2026 data.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Health & Medical
surrogacy ads, surrogacy linkedin ads, linkedin ad benchmarks, surrogacy statistics, surrogacy marketing, 2026 surrogacy stats, surrogacy agency marketing, linked in ads data

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 2, 2026

YouTube Statistics 2026: Users, Demographics, Shorts and Revenue

The YouTube statistics that matter in 2026 - audience size, US demographics, country breakdowns, session length, Shorts data and advertising revenue, each sourced.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
SaaS & B2B
youtube statistics, youtube users, youtube demographics, youtube shorts, youtube revenue, youtube ad stats, 2026 youtube data, youtube audience size

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

July 30, 2026

Fitness Snapchat Ads Statistics: 2026 Benchmarks, Costs & Case Studies

Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Beauty, Wellness & Fitness
fitness snapchat ads, snapchat ad stats, fitness marketing, 2026 fitness benchmarks, snapchat ad costs, fitness advertising, social media fitness ads, snapchat case studies

Branding & Design

Author:

Cedric Pharand

August 2, 2026

Surrogacy Branding Statistics: 60+ Benchmarks for 2026

A surrogacy agency brand has to earn trust from intended parents spending $140,000 to $180,000 and from surrogates committing 18 to 24 months, while Google, Meta and TikTok restrict or prohibit the advertising. Here is the 2026 data on what brand strength is worth.
Data & Benchmarks
Branding & Design
Health & Medical
surrogacy branding, surrogacy marketing, branding statistics, 2026 branding benchmarks, surrogacy agency branding, brand trust, marketing investment, brand strategy surrogacy

Web Design & Development

Author:

Cedric Pharand

August 2, 2026

Solar Webflow Statistics: Platform, Speed & Conversion (2026)

What the 2026 data says about running a solar installer site on Webflow - market share, Core Web Vitals pass rates against WordPress, Wix and Squarespace, contractor conversion benchmarks, plan pricing, and why a 10.4-year payback changes what the site has to do.
Data & Benchmarks
Web Design & Development
Home Services & Trades
solar webflow statistics, webflow vs wordpress, webflow speed, webflow conversions, solar installer websites, 2026 webflow stats, solar marketing, website performance benchmarks

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 2, 2026

Solar X (Twitter) Ads: 70+ Statistics and Benchmarks for 2026

X sells a solar advertiser a click for $0.74 against $22 on search, but converts lead-gen traffic at 0.77% and skews urban, male and under 35. Here is the 2026 data on the three narrow cases where a solar company should still buy it.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
solar x ads, solar twitter ads, x ads statistics, solar advertising costs, solar lead generation, 2026 solar ad benchmarks, x platform advertising, urban solar ads

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 2, 2026

Solar TikTok Ads Statistics: Costs, Creative and the Education Play (2026)

TikTok sells a click for $0.62 while commercial solar search runs $15-$50 and residential CAC is forecast up 40% this year. TikTok cannot close a system - but it can carry the education load a 10.4-year payback now demands. Here is the 2026 data.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
solar tiktok ads, tiktok ad costs, solar advertising, 2026 tiktok benchmarks, solar education, commercial solar ads, residential solar cpc, tiktok marketing solar

SEO & AI Search

Author:

Carl Chamoiseau

August 2, 2026

Solar Technical SEO Statistics: Speed, Indexing and AI Crawlers (2026)

Solar sites are calculator-heavy JavaScript builds chasing a 3-to-9-month research cycle - and 42% of JavaScript-rendered content never gets indexed by AI systems. Here is the 2026 technical SEO data that decides whether an installer gets found at all.
Data & Benchmarks
SEO & AI Search
Home Services & Trades
solar seo statistics, technical seo, website speed, indexing issues, ai crawlers, javascript seo, solar website performance, 2026 seo trends

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 2, 2026

Solar Snapchat Ads Statistics: Costs, Audience and the Recruiting Case (2026)

Snapchat sells a solar click for about $0.84 while Google search charges $15-$50 in the commercial segment. The problem is that only 17% of Snapchat users are 35 or older. Here is the 2026 data on what the channel can and cannot do for an installer.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
solar snapchat ads, snapchat advertising cost, solar lead generation, 35+ audience snapchat, commercial solar ads, paid social solar, 2026 ad benchmarks

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 2, 2026

Reddit Ads for Solar Energy: 40+ Statistics and Benchmarks for 2026

Reddit clicks cost about $1.47 while solar search clicks run $15 to $50 - but Reddit is where the quote gets audited, not where it gets signed. Here is the 2026 data on using the channel as a due-diligence and AI-visibility play for solar installers.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
reddit ads solar, solar marketing reddit, cpc reddit ads, cost per click solar, solar lead auditing, quote audit reddit, cpc solar search, 2026 ad stats

Growth, Data & Ecommerce

Author:

Cedric Pharand

August 2, 2026

Solar Energy Industry x Dashboards & Reporting: 2026 Statistics

A dashboard counting leads is useless in a market contracting 21% with payback at 10.4 years. Here are the 2026 statistics behind a solar reporting stack built on signed watts, pipeline age and cost per watt - plus the adoption data showing why most installers still fly blind.
Data & Benchmarks
Growth, Data & Ecommerce
Home Services & Trades
solar marketing dashboards, reporting stack solar, contracting market, lead generation dashboards, signed watts, payback period solar, 2026 solar metrics

Growth, Data & Ecommerce

Author:

Cedric Pharand

August 2, 2026

Solar Marketing Attribution: The 2026 Numbers That Decide Budget

Referrals close at 29.2% and paid social at 5-10%, yet both look similar in a last-click report. With the 25D credit gone and acquisition costs forecast to rise 40%, here is the 2026 data on measuring solar marketing per watt instead of per lead.
Data & Benchmarks
Growth, Data & Ecommerce
Home Services & Trades
solar marketing attribution, last click reporting, referral leads close rate, paid social close rate, 25d tax credit, acquisition costs solar, rising ad costs, 2026 marketing budget

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 1, 2026

Solar LinkedIn Ads Statistics: 2026 Benchmarks for C&I Solar

What LinkedIn Ads really cost and return for solar companies in 2026 - CPC and CPL benchmarks by offer type, Sponsored Content CTR by format, Lead Gen Form conversion rates, commercial project values, and why the channel belongs to C&I solar rather than residential rooftop.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
solar linkedin ads, cpc linkedin ads, cpl linkedin ads, commercial solar leads, sponsored content ctr, lead gen forms linkedin, 2026 c&i solar benchmarks

Branding & Design

Author:

Cedric Pharand

August 1, 2026

Solar Energy Branding: 52+ Statistics & Benchmarks (2026)

The 2026 branding numbers for solar installers - why referral leads close at 29% to 33% while paid leads close at 2% to 5%, what trust signals move close rate, realistic year-one brand budgets, and why customer acquisition cost is forecast to spike 40% after the Section 25D sunset.
Data & Benchmarks
Branding & Design
Home Services & Trades
solar energy branding, referral leads solar, paid leads solar, trust signals solar, close rate optimization, year one branding, 2026 solar branding stats

Web Design & Development

Author:

Cedric Pharand

August 1, 2026

Roofing Webflow Statistics: Platform & Speed Benchmarks (2026)

What the 2026 data says about running a roofing website on Webflow - market share, Core Web Vitals pass rates against WordPress, Wix and Squarespace, real contractor conversion benchmarks, plan pricing, and why storm week is the only load test that matters.
Data & Benchmarks
Web Design & Development
Home Services & Trades
roofing webflow statistics, webflow vs wordpress, website speed benchmarks, core web vitals roofing, contractor conversion rates, webflow seo, 2026 roofing website

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

July 30, 2026

Fitness LinkedIn Ads Benchmarks: What the Data Says (2026)

40+ fitness LinkedIn Ads stats for 2026 — CPC, CTR, CPM, conversion rates, and cost-per-lead benchmarks for health and fitness advertisers.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Beauty, Wellness & Fitness
fitness linkedin ads, linkedin cpc fitness, linkedin ctr fitness, linkedin cpm fitness, fitness cost per lead, health advertising benchmarks, 2026 ad data

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 1, 2026

Roofing X (Twitter) Ads: 65+ Statistics and Benchmarks for 2026

X sells a click for $0.74 against $14.66 on roofing search, but converts leads at 0.77% and skews urban, male and knowledge-economy. Here is the 2026 data on the three narrow cases where a roofing company should still buy it.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
roofing x ads, roofing twitter ads, cost per click roofing, roofing lead conversion, urban audience roofing, knowledge economy roofing, 2026 ad statistics

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 1, 2026

Roofing TikTok Ads Benchmarks: What 70+ Data Points Say (2026)

TikTok sells a roofing click for about $0.62 against $14.66 on search, and roofing owns the best native creative in home services - the tear-off. Here is the 2026 data on what that actually converts to, and the three jobs the channel can do.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
roofing tiktok ads benchmarks, tiktok cpc roofing, roofing advertising cost, social media ads for roofers, roofing marketing data, 2026 tiktok benchmarks, home services advertising

SEO & AI Search

Author:

Carl Chamoiseau

August 1, 2026

Technical SEO in Roofing: 70+ Benchmarks for 2026

Roofing traffic arrives in storm-shaped pulses of 5-10x normal volume, and that is exactly when crawl debt, slow mobile pages and missing schema get expensive. Here are the 2026 technical SEO benchmarks a roofing site should be measured against.
Data & Benchmarks
SEO & AI Search
Home Services & Trades
roofing technical seo benchmarks, technical seo for roofers, roofing website speed, mobile page speed roofing, schema markup roofing, seo for home services, 2026 seo data

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 1, 2026

What 80+ Data Points Reveal About Snapchat Ads for Roofing (2026)

Snapchat sells clicks at $0.84 while roofing pays $14.66 on search - but only 17% of Snapchat users are 35 or older and the median US homeowner is 54. Here is the 2026 data on where the channel still earns a line in a roofing budget, including recruiting.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
roofing snapchat ads statistics, snapchat ads for roofers, snapchat cpc roofing, roofing advertising cost, social media ads for roofers, 2026 snapchat benchmarks, home services advertising

Other Paid Media (Social, Display & OOH)

Author:

Cedric Pharand

August 1, 2026

Roofing Industry x Reddit Ads: The 2026 Statistics You Need

Reddit sells clicks at about $1.47 while roofing pays $14.66 on search - but the homeowners asking about hail claims on Reddit are not ready to book. Here is what the 2026 platform, benchmark and AI citation data says a roofing company should actually do with the channel.
Data & Benchmarks
Other Paid Media (Social, Display & OOH)
Home Services & Trades
roofing reddit ads statistics, reddit ads for roofers, reddit cpc roofing, roofing advertising cost, social media ads for roofers, 2026 reddit benchmarks, home services advertising

Growth, Data & Ecommerce

Author:

Cedric Pharand

August 1, 2026

Roofing Marketing Dashboards: 56+ Statistics & Benchmarks (2026)

The 2026 numbers a roofing marketing dashboard should be built on - cost per signed job, funnel stage conversion, missed-call value, supplement capture and storm-adjusted baselines - plus why 40% of contractor phone leads never get a source attached to them.
Data & Benchmarks
Growth, Data & Ecommerce
Home Services & Trades
roofing marketing dashboards, roofing marketing metrics, cost per job roofing, conversion rates roofing, missed call value, storm adjusted baselines, 2026 roofing benchmarks

Growth, Data & Ecommerce

Author:

Cedric Pharand

August 1, 2026

Roofing Marketing Attribution Statistics: 2026 Benchmarks

Why roofing attribution breaks - storm pulses, phone calls, referrals and a 20-year repurchase cycle - plus the 2026 accuracy data, funnel benchmarks and the reporting model that ties spend to signed contracts instead of form fills.
Data & Benchmarks
Growth, Data & Ecommerce
Home Services & Trades
roofing marketing attribution, roofing attribution benchmarks, marketing channels roofing, storm marketing data, homeowner data roofing, 2026 attribution models, roofing marketing reporting
No articles match those filters
Clear all filters

Book your strategy call today!

Schedule a call
Schedule a call