Table of contents
How we vet every listicle
Every agency featured on Web Tonic passes our 84-point editorial review before a single listicle goes live. This is how we vet each pick:
Verified client outcomes: We require real case studies with measurable KPIs — revenue, ROAS, CPA, retention — tied to the exact category being ranked. No cherry-picked wins, no unverifiable numbers.
Independent reputation: We cross-check Clutch, Google, G2, and Trustpilot ratings, and screen for review-bombing or suspicious patterns. Only operators with a consistent, verifiable track record make the cut.
Beyond that, every listing goes through a quarterly re-audit. We check 84 criteria across 6 pillars to make sure it still holds up — here are some of the checks we run:
A Google Ads management agency runs the paid side of Google search for you: it builds and restructures campaigns, decides which queries to bid on and which to block, sets the bidding and budgets, runs Shopping and Performance Max where there is a catalogue, wires the conversion tracking, then tests ad copy and landing pages against cost per acquired customer.
Every firm below was read on its own site rather than on a directory listing. Fifteen external agencies publish both Google Ads or paid search work and healthcare work in their own words, and fifteen of them publish a headquarters address across two countries.
What does a Google Ads management agency do for clinics, health systems and medical groups?
It owns the account: campaign structure, keyword and negative-keyword work, bidding and budget pacing, Shopping or Performance Max feeds, conversion tracking, and ad and landing page testing. Fifteen of the external agencies here publish healthcare paid search work.
1. Web Tonic
About: Web Tonic runs paid search as one system with the tracking and the pages behind it, so the account build, the search term work, the bidding and the reporting sit with one team and one number. The same team owns the creative and the landing pages the campaigns depend on.
Key Services: Growth Marketing, Paid Social, PPC, Meta Ads, SEO, Google Ads, Snapchat Ads, Amazon Ads, Reddit Ads, TikTok Ads, TikTok Shop, GEO-AEO, Webflow Design, Shopify Design, WordPress Design, UGC, Social Media Management, Pay Per Click Management, Marketing Analytics, Analytics Implementation & CDPs, Performance Branding, Performance 360° Audit, Programmatic Ads, OOH Ads, HR Marketing
Industries Served: eCommerce, SaaS, B2B, Construction Professionals, Home Services, SMEs, Health Spa & Wellness, Retail, Legal & Judicial Services, Food & Beverages, Pets, Fitness, Family & Children, Finance & Insurance, Travel, Non-Profits & Organizations, Furniture & Decoration
Notable Clients: WorldRemit, Jack & Jones, Ardene, L’Oréal, Sendwave, Nestlé, Airbnb. Serve Fortune 500 companies and smaller fast-paced startups.
Locations: HQ in San Francisco with notable offices in New York, Chicago, Miami, Toronto, Montreal, Dubai, Singapore, Sydney and more. Offices on five continents.
Pricing: Starting at USD $3,000 per month. Flexible and scalable plans at any time according to your enterprise needs. Book a call to learn more.
Great For: Mid-market to enterprise-level businesses requiring ongoing, on-tap growth and performance marketing services.
Website: Web Tonic
2. JEMSU
About: JEMSU is a full-service digital marketing and SEO agency based in Denver, Colorado, providing comprehensive paid advertising campaigns and strategy. They specialize in driving growth through targeted digital marketing, search engine optimization, and pay-per-click management.
Key Services: Paid Search Campaign Builds and Restructures, Keyword and Negative-Keyword Management, Shopping and Performance Max, Smart Bidding and Budget Pacing, Conversion Tracking, Ad Copy and Landing-Page Testing, Search Engine Optimization (SEO), Social Media Management
Industries Served: Not publicly stated
Notable Clients: No client publicly named on the firm's own site
Locations: Denver
Pricing: Quote-based
Great For: Not publicly stated
Website: JEMSU
3. One Scarlett Marketing Inc.
About: One Scarlett Marketing Inc. is a digital marketing agency headquartered in Edmonton, Canada, providing paid search campaign builds, keyword optimization, conversion tracking, and testing services. Their approach centers on performance tracking, real-time ROI dashboards, and data-driven PPC management.
Key Services: Paid search campaign builds and restructures, Keyword and negative-keyword management, Smart bidding and budget pacing, Conversion tracking, Ad copy and landing-page testing
Industries Served: Not publicly stated
Notable Clients: No client publicly named on the firm's own site
Locations: Edmonton, Canada
Pricing: Quote-based
Great For: Not publicly stated
Website: One Scarlett Marketing Inc.
4. Workshop Digital
About: Workshop Digital is a full-service digital marketing agency headquartered in Richmond, Virginia, offering data-driven paid media, SEO, analytics, and conversion rate optimization. They provide specialized digital marketing strategies tailored for healthcare and medical brands, focusing on compliance, HIPAA-ready partnerships, and performance-driven campaign execution.
Key Services: Paid Search (PPC) Marketing, Google Search Ads, Keyword Research & Campaign Planning, Negative-Keyword Management, Shopping and Performance Max, Smart Bidding and Budget Pacing, Conversion Tracking and Reporting, Ad Copy Creation, Landing Page Optimization & Testing
Industries Served: Healthcare, Financial Services, Manufacturing, B2B, Ecommerce
Notable Clients: Murals Your Way
Locations: Richmond, VA
Pricing: Quote-based
Great For: Not publicly stated
Website: Workshop Digital
5. Coalition Technologies
About: Coalition Technologies is a full-service digital marketing agency offering paid search advertising, SEO, and conversion optimization solutions for brands globally. They provide dedicated PPC and multi-channel marketing campaigns tailored to the regulatory and performance needs of healthcare and medical clients.
Key Services: PPC / Paid Advertising, Paid Search Campaign Builds and Restructures, Keyword and Negative-Keyword Management, Shopping and Performance Max, Smart Bidding and Budget Pacing, Conversion Tracking, Ad Copy and Landing-Page Testing, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO)
Industries Served: Healthcare and Medical, Ecommerce, B2C, B2B
Notable Clients: No client publicly named on the firm's own site
Locations: Los Angeles, CA
Pricing: Quote-based
Great For: Not publicly stated
Website: Coalition Technologies
6. PPC Guru
About: PPC Guru is a digital marketing agency based in Toronto, Canada, specializing in Google Ads, paid search management, and lead generation for small and mid-sized businesses. They audit, rebuild, and manage performance-driven campaigns designed to convert budgets into qualified leads and revenue.
Key Services: Google Ads management, Paid search campaign builds and restructures, Keyword and negative-keyword management, Shopping and Performance Max, Smart bidding and budget pacing, Conversion tracking, Ad copy and landing-page testing, SEO, Meta Ads
Industries Served: Healthcare and Medical Brands, Construction, E-commerce, Home Services
Notable Clients: Therapy Villa
Locations: Toronto
Pricing: Quote-based
Great For: Not publicly stated
Website: PPC Guru
7. DiscoverMyBusiness
About: DiscoverMyBusiness is a full-service digital marketing agency founded in New York City in 2018 that provides multi-channel paid media, SEO, and conversion optimization strategies. They offer tailored paid search campaigns and patient acquisition operations designed specifically for healthcare providers and medical brands across the United States and Canada.
Key Services: Google Ads Management Services, Paid Search & Patient Acquisition, Paid Search, Search Engine Marketing (SEM), Shopping and Performance Max, Conversion Rate Optimization, Ad Copy and Landing-Page Testing
Industries Served: Healthcare, Legal, IT & SaaS, Retail, eCommerce, Home Service, Finance
Notable Clients: No client publicly named on the firm's own site
Locations: New York City
Pricing: Quote-based
Great For: Not publicly stated
Website: DiscoverMyBusiness
8. Ignite Visibility
About: Ignite Visibility is a full-service digital marketing agency headquartered in San Diego, California, offering comprehensive paid media and Google Ads management. Their services encompass strategic campaign builds, performance max, keyword management, conversion tracking, and landing page optimization designed to drive ROI-driven growth.
Key Services: Google Ads Management, Paid Search Campaign Builds and Restructures, Keyword and Negative-Keyword Management, Shopping and Performance Max, Smart Bidding and Budget Pacing, Conversion Tracking, Ad Copy and Landing-Page Testing
Industries Served: Healthcare and Medical Brands, Franchise and Multi-Location Brands, Ecommerce, Home Services
Notable Clients: No client publicly named on the firm's own site
Locations: San Diego, California
Pricing: Quote-based
Great For: Not publicly stated
Website: Ignite Visibility
9. 1nessAgency
About: 1nessAgency is a New York-based digital marketing agency specializing exclusively in healthcare, mental health, and regulated industries. They provide HIPAA-compliant paid acquisition, Google and Meta campaign management, and patient intake systems designed to keep PHI out of marketing stacks.
Key Services: Paid acquisition, Google and Meta campaigns, LegitScript management, Search + AI visibility, High-intent clinical keyword and negative-keyword cleanup, Landing page optimization and testing, Intake and conversion tracking
Industries Served: Healthcare, Mental Health, Behavioral Health, Retail Healthcare, Regulated Industries
Notable Clients: No client publicly named on the firm's own site
Locations: New York, NY
Pricing: Quote-based
Great For: Not publicly stated
Website: 1nessAgency
10. ChoiceLocal
About: ChoiceLocal is a digital marketing agency providing full-funnel paid search, SEO, and lead generation solutions for franchise systems and multi-location businesses. Their expertise spans various sectors including healthcare, senior care, home health, and medical practices across the United States and Canada.
Key Services: Paid Search Strategy & PPC, Keyword Research, Account Structure and Build, Conversion Code Implementation, Account Bidding and Optimization, Budget Management, Ad Copy and Ad Extensions Creation & Testing, Landing Page Design & Testing, Call Tracking, Audience Creation and Optimization
Industries Served: Private Healthcare Marketing, Assisted Living Marketing, Senior Care Marketing, Senior Living Marketing, Memory Care Marketing, Rehab Marketing, Skilled Nursing Marketing, Dental Marketing, Chiropractor Marketing, Home Care Marketing, Home Health Care Marketing, Medical Spa Marketing, Veterinary Practice Marketing, Franchise Marketing
Notable Clients: No client publicly named on the firm's own site
Locations: Westlake, OH
Pricing: Quote-based
Great For: Not publicly stated
Website: ChoiceLocal
11. Brandastic
About: Brandastic is a full-service digital marketing agency headquartered in Costa Mesa, California, with additional offices in Los Angeles and Austin. They offer integrated digital solutions including paid media, SEO, branding, and web design to help brands accelerate growth.
Key Services: Paid search campaign management, Search engine marketing (SEM) / PPC, Google Ads management, Conversion rate optimization (CRO), Web design and development
Industries Served: Healthcare, Technology, Retail, B2B services
Notable Clients: No client publicly named on the firm's own site
Locations: Costa Mesa
Pricing: Quote-based
Great For: Not publicly stated
Website: Brandastic
12. Webserv
About: Webserv is a performance marketing agency specializing in paid search and full-funnel patient acquisition systems for healthcare and behavioral health brands. They manage targeted advertising programs with a focus on conversion tracking, attribution, and landing page optimization tied to patient admissions.
Key Services: Paid Search, Google Ads management, Paid search campaign builds and restructures, Keyword and negative-keyword management, Shopping and Performance Max, Smart bidding and budget pacing, Conversion tracking, Ad copy and landing-page testing, SEO, Paid Social, Conversion Rate Optimization
Industries Served: Healthcare and medical brands, Behavioral health treatment centers, Addiction treatment and mental health facilities, Hospitals and health systems
Notable Clients: Refine
Locations: Irvine, California
Pricing: Quote-based
Great For: Not publicly stated
Website: Webserv
13. Green Lotus
About: Green Lotus is a Toronto-based digital marketing agency established in 2012 that offers SEO, PPC management, web design, and AI automation solutions. They have partnered with over 1,100 businesses across Canada, the US, and internationally to generate leads and online sales.
Key Services: SEO, PPC / Google Ads management, Web Design, Social Media Marketing, AI Agent Automation
Industries Served: Not publicly stated
Notable Clients: Canadian Tire, VistaPrint, Remax Canada, Egypt Air, Xplornet, Direct Energy, Toronto Star
Locations: Toronto, Ontario
Pricing: Quote-based
Great For: Not publicly stated
Website: Green Lotus
14. Nexunom
About: Nexunom is a multidisciplinary digital marketing agency and certified Google Partner based in Montreal, Canada. They specialize in providing search engine optimization, web design, and paid advertising management tailored for healthcare-related practices like dentists, orthodontists, plastic surgeons, and med spas.
Key Services: Google Ads (PPC), SEO Search Engine Optimization, Social Media Marketing, Website Design and Development, Review Generation and Monitoring, Live Chat Service
Industries Served: Dental, Orthodontic, Plastic Surgery, Med Spa
Notable Clients: No client publicly named on the firm's own site
Locations: Montreal, QC
Pricing: Quote-based
Great For: Not publicly stated
Website: Nexunom
15. Healthcare Success
About: Healthcare Success is a full-service integrated healthcare marketing agency that provides digital marketing, paid search, and advertising services for health and wellness brands. They specialize in building and managing multi-market campaigns to help medical organizations scale patient acquisition.
Key Services: Paid Search, Digital Marketing, SEO, Paid Social Media, Content Marketing, CRO, Analytics
Industries Served: Healthcare, Medical Technology, Pharmaceuticals, Hospitals and Health Systems
Notable Clients: No client publicly named on the firm's own site
Locations: Irvine, CA
Pricing: Quote-based
Great For: Not publicly stated
Website: Healthcare Success
16. GMR Web Team
About: GMR Web Team is a healthcare-exclusive digital marketing and growth strategy agency headquartered in Tustin, California. They provide patient acquisition solutions including paid search marketing, Google Ads management, and landing page optimization designed specifically for medical practices and healthcare brands.
Key Services: Paid Search Marketing, PPC Campaigns, Google Ads Management, Landing Page Optimization, Performance Analysis and Reporting, Search Engine Optimization, Online Reputation Management
Industries Served: Healthcare, Medical Practices, Dentistry, Urgent Care, Telemedicine
Notable Clients: Smile Arizona Dentistry, The Youth Fountain, MI Express Care
Locations: Tustin
Pricing: Quote-based
Great For: Not publicly stated
Website: GMR Web Team
Quick Comparison Table
| Agency | Key Specialty | Starting Price | Best For |
|---|---|---|---|
| 1. Web Tonic | Full-Service Performance Marketing | USD $3,000/mo | Mid-market to Enterprise |
| 2. JEMSU | Paid Search Campaign Builds and Restructures | Quote-based | Not publicly stated |
| 3. One Scarlett Marketing Inc. | Paid search campaign builds and restructures | Quote-based | Not publicly stated |
| 4. Workshop Digital | Paid Search (PPC) Marketing | Quote-based | Not publicly stated |
| 5. Coalition Technologies | PPC / Paid Advertising | Quote-based | Not publicly stated |
| 6. PPC Guru | Google Ads management | Quote-based | Not publicly stated |
| 7. DiscoverMyBusiness | Google Ads Management Services | Quote-based | Not publicly stated |
| 8. Ignite Visibility | Google Ads Management | Quote-based | Not publicly stated |
| 9. 1nessAgency | Paid acquisition | Quote-based | Not publicly stated |
| 10. ChoiceLocal | Paid Search Strategy & PPC | Quote-based | Not publicly stated |
| 11. Brandastic | Paid search campaign management | Quote-based | Not publicly stated |
| 12. Webserv | Paid Search | Quote-based | Not publicly stated |
| 13. Green Lotus | SEO | Quote-based | Not publicly stated |
| 14. Nexunom | Google Ads (PPC) | Quote-based | Not publicly stated |
| 15. Healthcare Success | Paid Search | Quote-based | Not publicly stated |
| 16. GMR Web Team | Paid Search Marketing | Quote-based | Not publicly stated |
Frequently Asked Questions
What does Google's healthcare policy actually restrict?
Certification and content limits bite before creative does. Some treatments and pharmaceutical terms need advertiser certification, personalisation around health conditions is restricted, and remarketing lists built from sensitive pages are not permitted, which changes how audiences and tracking are built. Ask which certifications an agency has filed, how it segments audiences without sensitive signals, and what it does when an ad is disapproved mid-campaign.
How should a clinic count a conversion without exposing patient data?
Count the booked appointment, not the click, and keep identifiers out of the ad platform. Call tracking, offline conversion imports and consent-aware tagging let you report booked visits while patient detail stays in the practice system. Ask who configures the tracking, whether call recordings are handled under your policies, and how the agency reports no-shows so the cost per booked patient stays honest.
What does Google Ads management usually cost?
Fees arrive three ways: a flat monthly retainer, a percentage of ad spend, most often in the region of ten to twenty per cent, or a hybrid with a floor plus a percentage above it, with creative, landing pages and tracking work sometimes billed separately. Account size, the number of campaigns and how much building happens in month one move a quote most. On this page not one external firm here prints a fee figure. Ask what the fee covers and what counts as extra.
Which of these agencies name a client I can verify?
Five of the fifteen. Workshop Digital names Murals Your Way, and PPC Guru names Therapy Villa. The rest credit nobody on the pages we read, which is normal when a contract forbids logo use or the account was run under an in-house team's name. Ask instead for two accounts they managed this year, the industry, the monthly spend band, and a call with the marketer who approved the invoice. An agency that cannot arrange that call may be showing work it did not run.
Who owns the Google Ads account and the data?
You should, always. Ask for the campaigns to be built inside your own Google Ads account, with the agency invited as a manager, and keep the conversion tags, analytics property and audience lists in your name, which is how we set up conversion tracking too. An agency that will only run your spend through its own account is holding the history you paid to create.
Choosing a Google Ads Partner for Healthcare Brands
All fifteen external agencies listed publish Google Ads or paid search work alongside healthcare work on their own sites, which is a lower bar than a result they produced in your category. Treat this as a shortlist to interrogate, not a ranking of outcomes.
Five credit a client you can check, and not one external firm here prints a fee figure. Compare what each agency actually owns: the account build, the search term and negative work, the bidding, the feed, the tracking and the reporting that follows.
Ask for two accounts where cost per acquisition fell, the dated screenshots, and what happened after the retainer ended. An agency answering with campaigns, dates and the people who approved the spend is describing its own work; one answering with clicks is not.
Whoever wins the brief, keep the Google Ads account, the conversion tags, the analytics property and the audience lists in your own name, because an account you cannot audit is a supplier you cannot leave. If you would rather have paid search and paid social run by one accountable team, read our latest analysis or see how we run growth.
