Table of contents
How we vet every listicle
Every agency featured on Web Tonic passes our 84-point editorial review before a single listicle goes live. This is how we vet each pick:
Verified client outcomes: We require real case studies with measurable KPIs — revenue, ROAS, CPA, retention — tied to the exact category being ranked. No cherry-picked wins, no unverifiable numbers.
Independent reputation: We cross-check Clutch, Google, G2, and Trustpilot ratings, and screen for review-bombing or suspicious patterns. Only operators with a consistent, verifiable track record make the cut.
Beyond that, every listing goes through a quarterly re-audit. We check 84 criteria across 6 pillars to make sure it still holds up — here are some of the checks we run:
A Microsoft Advertising agency runs paid campaigns inside Microsoft Advertising, the platform most people still call Bing Ads: search across Bing, Yahoo and DuckDuckGo, Shopping fed by a Merchant Center feed, Performance Max, Audience Ads on MSN and Outlook, LinkedIn targeting layered onto search, plus the UET tag, conversion imports, bid management and reporting around it.
We compared seventeen firms serving Portland on evidenced paid search work, clients named on their own domains, published rates and a verified address. Fifteen are in the city, from the Pearl District and inner southeast out to the west side. WEB PDX works from Lake Oswego and Social Market Way from Washington, and this page names the real location on each entry.
Which Portland agency should run your Microsoft Advertising account?
Use published client evidence as the first filter. Fifteen of these seventeen firms publish a Portland address, eight name a client on their own site and none publishes a management fee, so compare written scope before you shortlist.
1. Web Tonic
About: Web Tonic treats Microsoft Advertising as the second half of one search programme rather than a product sold on its own, which suits Portland advertisers with a mature Google account and a neglected imported Microsoft one. We own the search buying, write the ad creative and wire the UET tag and offline conversion imports through our measurement work. A company that wants a single import cleanup and monthly bid checks will be well served by several firms here.
Key Services: Growth Marketing, Paid Social, PPC, Meta Ads, SEO, Google Ads, Snapchat Ads, Amazon Ads, Reddit Ads, TikTok Ads, TikTok Shop, GEO-AEO, Webflow Design, Shopify Design, WordPress Design, UGC, Social Media Management, Pay Per Click Management, Marketing Analytics, Analytics Implementation & CDPs, Performance Branding, Performance 360° Audit, Programmatic Ads, OOH Ads, HR Marketing
Industries Served: eCommerce, SaaS, B2B, Construction Professionals, Home Services, SMEs, Health Spa & Wellness, Retail, Legal & Judicial Services, Food & Beverages, Pets, Fitness, Family & Children, Finance & Insurance, Travel, Non-Profits & Organizations, Furniture & Decoration
Notable Clients: WorldRemit, Jack & Jones, Ardene, L'Oréal, Sendwave, Nestlé, Airbnb. Serve Fortune 500 companies and smaller fast-paced startups.
Locations: HQ in San Francisco with notable offices in New York, Chicago, Miami, Toronto, Montreal, Dubai, Singapore, Sydney and more. Offices on five continents.
Pricing: Starting at USD $3,000 per month. Flexible and scalable plans at any time according to your enterprise needs. Book a call to learn more.
Great For: Mid-market to enterprise-level businesses requiring ongoing, on-tap growth and performance marketing services.
Website: Web Tonic
2. Oregon Advertising
About: Oregon Advertising is a Portland-based digital branding and advertising agency operating since 1989. They offer a variety of services including digital marketing, brand development, SEO consulting, and social advertising. Their team focuses on storytelling and digital experiences designed to connect businesses with their ideal customers.
Key Services: Brand Development, Digital Marketing, SEO Consulting, Social Advertising, UI/UX Visual Design, Content Writing, Video Production
Industries Served: Not stated on the firm's own site
Notable Clients: No client publicly named on the firm's own site
Locations: Portland
Pricing: Quote-based
Great For: Advertisers buying brand development, Advertisers buying digital marketing, Advertisers buying seo consulting
Website: Oregon Advertising
3. Sproutbox
About: Sproutbox is a full-service digital marketing agency based in Portland, Oregon, providing strategy, creative, and execution under one roof. Their comprehensive digital advertising services explicitly encompass Google AdWords, Bing, and Facebook ads.
Key Services: Digital Marketing, Paid Advertising, Google AdWords, Bing Ads, Facebook Ads, Search Engine Optimization (SEO), Social Media Marketing, Web Design and Development, Email Marketing, Brand & Design, Photo & Video Production
Industries Served: B2B, Professional Services, Manufacturing, E-commerce, Technology
Notable Clients: Mercedes-Benz
Locations: Portland
Pricing: Quote-based
Great For: B2B advertisers, Professional Services advertisers, Manufacturing advertisers
Website: Sproutbox
4. Strategic Marketing, Inc.
About: Strategic Marketing, Inc. is a full-service digital marketing agency based in Portland, Oregon that specializes in PPC, SEO, and paid social. They offer custom website design, ongoing campaign optimization, and management solutions tailored to business objectives.
Key Services: Pay-per-click Advertising, Search Engine Optimization, Paid Social Media Advertising, Website Development, Web Hosting
Industries Served: Not stated on the firm's own site
Notable Clients: No client publicly named on the firm's own site
Locations: Portland
Pricing: Quote-based
Great For: Advertisers buying pay-per-click advertising, Advertisers buying search engine optimization, Advertisers buying paid social media advertising
Website: Strategic Marketing, Inc.
5. SEO Growth Partners Digital Marketing
About: SEO Growth Partners Digital Marketing is a Portland-based digital marketing agency specializing in search engine optimization, Google Ads PPC management, and AI marketing. They work primarily with small-to-mid-sized businesses and local service providers to improve search visibility and generate qualified leads.
Key Services: Local SEO, On-Page SEO, Technical SEO, Google Ads / PPC Marketing, GEO and AI Marketing
Industries Served: Professional Services, Healthcare, Specialty Contractors, Retail, Home Services
Notable Clients: No client publicly named on the firm's own site
Locations: Portland
Pricing: Quote-based
Great For: Professional Services advertisers, Healthcare advertisers, Specialty Contractors advertisers
Website: SEO Growth Partners Digital Marketing
6. Fish Marketing
About: Fish Marketing is a full-service advertising and marketing agency headquartered in Portland, Oregon. They provide media planning, implementation, monitoring, and optimization across channels including Google, Microsoft, YouTube, TikTok, and LinkedIn campaign management. Their integrated approach blends digital and traditional media strategies to maximize client budgets and achieve targeted results.
Key Services: Media Buying, Paid digital search, social, shopping, display, video advertising, Google, Microsoft, YouTube, TikTok, LinkedIn campaign management, Strategy, Creative Services, Content Creation Development, Web Development
Industries Served: Not stated on the firm's own site
Notable Clients: Lucky Eagle, Indy Pass, Mission Ridge
Locations: Portland
Pricing: Quote-based
Great For: Advertisers buying media buying, Advertisers buying paid digital search, social, shopping, display, video advertising, Advertisers buying google, microsoft, youtube, tiktok, linkedin campaign management
Website: Fish Marketing
7. Brilliance
About: Brilliance is a digital marketing and web development agency headquartered in Portland, Oregon, specializing in comprehensive search marketing and custom web solutions. Their team manages multi-channel paid acquisition campaigns across platforms like Google Ads and Microsoft Advertising (Bing), alongside technical SEO and Craft CMS development. They work with a diverse client roster ranging from local businesses to major national brands.
Key Services: Digital Marketing, PPC Management, Microsoft Advertising (Bing Ads) Management, Search Engine Optimization (SEO), Web Development, Craft CMS Development
Industries Served: Not stated on the firm's own site
Notable Clients: Associated Press, PacRes Mortgage, Portland Therapy Center, Lytics
Locations: Portland
Pricing: Quote-based
Great For: Advertisers buying digital marketing, Advertisers buying ppc management, Advertisers buying microsoft advertising (bing ads) management
Website: Brilliance
8. WEB PDX
About: WEB PDX is a digital marketing agency headquartered in Lake Oswego, Oregon, that specializes in Google Ads, SEO, website design, and social media paid advertising. They state that they help companies get more leads, build awareness, drive web traffic, and grow overall sales.
Key Services: Google Ads, SEO, Website Development, Social Media Marketing
Industries Served: Not stated on the firm's own site
Notable Clients: No client publicly named on the firm's own site
Locations: Lake Oswego
Pricing: Quote-based
Great For: Advertisers buying google ads, Advertisers buying seo, Advertisers buying website development
Website: WEB PDX
9. The Program
About: The Program is an insights-to-action marketing consultancy headquartered in Portland, Oregon. They partner with major brands to provide high-level strategy, execution, creative content production, and performance marketing. They do not specialize in Microsoft Bing Ads PPC management.
Key Services: Digital Marketing Strategy, Creative Content Production, Performance Marketing, Branding
Industries Served: Consumer Goods, Outdoor & Recreation
Notable Clients: Nike, Starbucks, Fender
Locations: Portland
Pricing: Quote-based
Great For: Consumer Goods advertisers, Outdoor & Recreation advertisers
Website: The Program
10. Intuitive Digital
About: Intuitive Digital is a Portland, Oregon-based digital marketing agency offering SEO, web design, and paid advertising services including Bing Ads management. They focus on data-informed digital strategies designed to help values-driven brands increase qualified leads and traffic.
Key Services: Pay-Per-Click Advertising, Bing Ads Management, Google Ads, SEO, Paid Social, Web Design
Industries Served: Home Services, Education, Trade Schools & Academic Services, Contractors & Service Businesses, Financial Services, Small Businesses
Notable Clients: No client publicly named on the firm's own site
Locations: Portland, OR
Pricing: Quote-based
Great For: Home Services advertisers, Education advertisers, Trade Schools & Academic Services advertisers
Website: Intuitive Digital
11. CMD Agency
About: CMD Agency is a B2B marketing agency headquartered in Portland, Oregon, with over 45 years of experience helping brands grow. They specialize in driving demand, managing media, social, and search marketing campaigns, and delivering end-to-end digital solutions.
Key Services: Strategy & analytics, Digital & marketing technology, Demand generation, Content marketing & thought leadership, Creative & campaigns, Media, social & search marketing
Industries Served: B2B brands
Notable Clients: No client publicly named on the firm's own site
Locations: Portland
Pricing: Quote-based
Great For: B2B brands advertisers
Website: CMD Agency
12. Wink Digital
About: Wink Digital is a creative marketing agency based in Portland, Oregon and Pittsburgh, Pennsylvania. They specialize in custom website and application design, brand identity creation, SEO, ads, and comprehensive digital marketing solutions.
Key Services: Web design, App design and development, Brand identity design, SEO, Ads, Custom marketing solutions
Industries Served: Not stated on the firm's own site
Notable Clients: Yomassage, Amy Belt, The Twisted Tulip, Doing Things Media, Botanical Solutions, Kolin Better, Herrington on the Bay, Rhiannon Bosse
Locations: Portland
Pricing: Quote-based
Great For: Advertisers buying web design, Advertisers buying app design and development, Advertisers buying brand identity design
Website: Wink Digital
13. Mad Fish Digital
About: Mad Fish Digital is a mission-driven, certified B Corporation digital marketing agency headquartered in Portland, Oregon. They specialize in comprehensive digital advertising strategies, including search engine marketing across platforms like Google, Amazon, and Bing. Their team provides tailored paid media campaigns, content marketing, SEO, and web design to support growth-minded brands.
Key Services: Paid Media, SEM (Search Engine Marketing), Microsoft Advertising (Bing Ads), Google Ads, Amazon Advertising, SEO, Content Strategy, Social Advertising, Programmatic Advertising, Design Strategy
Industries Served: Healthcare, Higher Education, E-commerce, Apparel, Finance, Technology
Notable Clients: No client publicly named on the firm's own site
Locations: Portland
Pricing: Quote-based
Great For: Healthcare advertisers, Higher Education advertisers, E-commerce advertisers
Website: Mad Fish Digital
14. Twibi
About: Twibi is a digital marketing agency headquartered in Portland, Oregon, focusing on data-driven growth strategies. They specialize in paid search, paid social, SEO, and email marketing campaigns tailored to help businesses scale. Their team emphasizes transparency, detailed reporting, and acting as an extension of their clients' internal teams.
Key Services: Paid Search, Paid Social, SEO, Email Marketing, Reporting & Analysis
Industries Served: Not stated on the firm's own site
Notable Clients: No client publicly named on the firm's own site
Locations: Portland, OR
Pricing: Quote-based
Great For: Advertisers buying paid search, Advertisers buying paid social, Advertisers buying seo
Website: Twibi
15. Good & Gold
About: Good & Gold is a digital marketing agency located in Portland, OR, specializing in growth, creative strategy, and technical insights. Their core capabilities include paid media, strategic SEO, email marketing, and brand development for dynamic lifestyle and consumer brands.
Key Services: Paid Media, SEO, Email Marketing, Brand Strategy, Email Design
Industries Served: Grocery & Retail, Food & Beverage, Lifestyle & Wellness
Notable Clients: Café Matcha, CHANI, Oregon Fruit Company
Locations: Portland
Pricing: Quote-based
Great For: Grocery & Retail advertisers, Food & Beverage advertisers, Lifestyle & Wellness advertisers
Website: Good & Gold
16. Watson Creative
About: Watson Creative is a research-based creative studio headquartered in Portland, Oregon, specializing in brand strategy, digital campaigns, and design. Their work spans major global accounts and local enterprises across technology, sports, lifestyle, and professional services sectors.
Key Services: Branding, Digital Campaigns, Paid Media, Strategy & Storytelling
Industries Served: Software & Technology, Footwear & Apparel, Entertainment & Media, Consumer Goods & Lifestyle, Professional Services
Notable Clients: Microsoft, Disney, Intel
Locations: Portland
Pricing: Quote-based
Great For: Software & Technology advertisers, Footwear & Apparel advertisers, Entertainment & Media advertisers
Website: Watson Creative
17. Charlton Marketing
About: Charlton Marketing is a full-service strategic marketing agency based in Portland, OR, that helps businesses leverage the power of paid media and integrated media plans. They specialize in consumer-focused campaigns combining digital advertising, paid search, and traditional media consulting.
Key Services: Paid Search, Digital Advertising, Social Media, Media Planning & Buying, Brand Definition, Creative Development, Customer Journey Mapping
Industries Served: Retail, Grocery, Trailer & RV Sales, Insurance
Notable Clients: Curtis Trailers
Locations: Portland, OR
Pricing: Quote-based
Great For: Retail advertisers, Grocery advertisers, Trailer & RV Sales advertisers
Website: Charlton Marketing
18. Social Market Way
About: Social Market Way is a digital marketing agency headquartered in Washington, DC with additional offices in Los Angeles, New York, and Philadelphia. The firm specializes in SEO, PPC management, and social media advertising services.
Key Services: Search Engine Optimization, Pay Per Click Services, Google Ads Management, Social Media Advertising, Web Design
Industries Served: Not stated on the firm's own site
Notable Clients: No client publicly named on the firm's own site
Locations: Washington, DC
Pricing: Quote-based
Great For: Advertisers buying search engine optimization, Advertisers buying pay per click services, Advertisers buying google ads management
Website: Social Market Way
Quick Comparison Table
| Agency | Key Specialty | Starting Price | Best For |
|---|---|---|---|
| 1. Web Tonic | Full-Service Performance Marketing | USD $3,000/mo | Mid-market to Enterprise |
| 2. Oregon Advertising | Brand Development | Quote-based | Small and mid-sized advertisers |
| 3. Sproutbox | Digital Marketing | Quote-based | B2B advertisers |
| 4. Strategic Marketing, Inc. | Pay-per-click Advertising | Quote-based | Small and mid-sized advertisers |
| 5. SEO Growth Partners Digital Marketing | Local SEO | Quote-based | Professional Services advertisers |
| 6. Fish Marketing | Media Buying | Quote-based | Small and mid-sized advertisers |
| 7. Brilliance | Digital Marketing | Quote-based | Small and mid-sized advertisers |
| 8. WEB PDX | Google Ads | Quote-based | Small and mid-sized advertisers |
| 9. The Program | Digital Marketing Strategy | Quote-based | Consumer Goods advertisers |
| 10. Intuitive Digital | Pay-Per-Click Advertising | Quote-based | Home Services advertisers |
| 11. CMD Agency | Strategy & analytics | Quote-based | B2B brands advertisers |
| 12. Wink Digital | Web design | Quote-based | Small and mid-sized advertisers |
| 13. Mad Fish Digital | Paid Media | Quote-based | Healthcare advertisers |
| 14. Twibi | Paid Search | Quote-based | Small and mid-sized advertisers |
| 15. Good & Gold | Paid Media | Quote-based | Grocery & Retail advertisers |
| 16. Watson Creative | Branding | Quote-based | Software & Technology advertisers |
| 17. Charlton Marketing | Paid Search | Quote-based | Retail advertisers |
| 18. Social Market Way | Search Engine Optimization | Quote-based | Small and mid-sized advertisers |
Frequently Asked Questions
Do Portland agencies sell Microsoft Ads as a headline?
No. This is a creative and brand-heavy market, and paid search generally arrives as one service inside a wider bundle led by Google Ads. Several of the strongest firms here are brand or content shops that also buy media. Ask who has personally managed a Microsoft account, at what monthly spend and for how long, rather than assuming a media capability covers the smaller platform properly.
What does Microsoft Ads management cost in Portland?
None of the seventeen publishes a rate, so there is no public benchmark for this market. Expect a percentage of spend, a flat monthly retainer or a hybrid, and expect the percentage to look high on a small Microsoft budget because the work is nearly fixed regardless of spend. Compare three proposals on management fee, media minimum, setup charge and notice period.
Is Microsoft Advertising worth testing here?
For a good part of this economy, yes. Microsoft says Bing has passed one billion monthly active users, while StatCounter measured its worldwide search share at about five percent in March 2026, so the reach headline and the measured share disagree. Outdoor and apparel manufacturing, semiconductors on the west side, healthcare, higher education and B2B services all reach buyers who sit on corporate desktops where Bing is the default search engine. Test against your own pipeline rather than against a platform reach claim.
Which of these firms name a client publicly?
Eight of the seventeen, the highest share of any city in this batch. Watson Creative, The Program, Brilliance, Fish Marketing, Wink Digital, Good and Gold, Sproutbox and Charlton Marketing each name at least one account on their own site. Credits we could not verify on a firm's own domain were removed rather than copied from a directory profile, so this tally reflects only what the firms publish themselves.
How do we compare platforms fairly?
WordStream's 2025 study of about six thousand United States campaigns put the all-industry search cost per click at $5.26, and $8.58 in legal services against a $131.63 cost per lead. Microsoft publishes no equivalent all-industry figure, so treat any precise Bing saving an agency quotes as a claim about its own accounts. Run the same keyword set on both platforms for a full month with the landing page held constant, then compare cost per qualified lead rather than cost per click, and give the smaller platform enough budget to produce data.
Choosing a Microsoft Ads Partner in Portland
Client evidence is unusually strong here. Eight of the seventeen firms name a client on their own domain, which is the best share in this batch and gives you real starting points for reference calls.
Proximity is easy. Fifteen firms publish a Portland address and only WEB PDX in Lake Oswego and Social Market Way in Washington work the market from outside the city.
Nobody publishes a fee, so you set the benchmark. One brief to three firms, compared line by line on management fee, media minimum, setup charge and notice period, beats three differently shaped proposals.
Check the named work is paid search. A famous logo on a brand project says nothing about who has run a Microsoft account at your spend level, so ask which named accounts involved search buying and who managed them day to day. If you would rather keep the search buying, the creative and the measurement with one team, read our latest analysis or start here.
