Table of contents
How we vet every listicle
Every agency featured on Web Tonic passes our 84-point editorial review before a single listicle goes live. This is how we vet each pick:
Verified client outcomes: We require real case studies with measurable KPIs — revenue, ROAS, CPA, retention — tied to the exact category being ranked. No cherry-picked wins, no unverifiable numbers.
Independent reputation: We cross-check Clutch, Google, G2, and Trustpilot ratings, and screen for review-bombing or suspicious patterns. Only operators with a consistent, verifiable track record make the cut.
Beyond that, every listing goes through a quarterly re-audit. We check 84 criteria across 6 pillars to make sure it still holds up — here are some of the checks we run:
A podcast marketing agency uses podcasts to grow a brand or a show: it buys host-read ads on the right programs, books founders and experts as guests, promotes a company's own podcast to new listeners and measures what each campaign brings back. Los Angeles is a center of the audio and creator business, and many of the agencies that buy podcast ads for national brands work there.
To make this list, each of the nine external firms had to show a podcast advertising, guest booking or podcast growth service on its own site. Not all of them have an office in Los Angeles, so each card names the firm's real base, and clients and prices appear only where published.
Who runs podcast marketing for Los Angeles brands?
Web Tonic plus nine external agencies with a podcast advertising, guest booking or podcast growth service on their own sites. Five are headquartered in the Los Angeles area; the others run Los Angeles campaigns remotely. Seven name a client publicly and none publishes a price.
1. Web Tonic
About: Web Tonic runs podcast and audio marketing from our Los Angeles office alongside paid social, creative and analytics, so podcast ads, clips and campaigns are planned by one team. Ad scripts, audio files and audience data stay in the client's own name.
Key Services: Growth Marketing, Paid Social, PPC, Meta Ads, SEO, Google Ads, Snapchat Ads, Amazon Ads, Reddit Ads, TikTok Ads, TikTok Shop, GEO-AEO, Webflow Design, Shopify Design, WordPress Design, UGC, Social Media Management, Pay Per Click Management, Marketing Analytics, Analytics Implementation & CDPs, Performance Branding, Performance 360° Audit, Programmatic Ads, OOH Ads, HR Marketing
Industries Served: eCommerce, SaaS, B2B, Construction Professionals, Home Services, SMEs, Health Spa & Wellness, Retail, Legal & Judicial Services, Food & Beverages, Pets, Fitness, Family & Children, Finance & Insurance, Travel, Non-Profits & Organizations, Furniture & Decoration
Notable Clients: WorldRemit, Jack & Jones, Ardene, L’Oréal, Sendwave, Nestlé, Airbnb. Serve Fortune 500 companies and smaller fast-paced startups.
Locations: Local Los Angeles office, with the main HQ in San Francisco and notable offices in New York, Chicago, Miami, Toronto, Montreal, Dubai, Singapore, Sydney and more. Offices on five continents.
Pricing: Custom scope. Flexible and scalable plans according to your needs. Book a call to learn more.
Great For: Mid-market to enterprise-level businesses requiring ongoing, on-tap growth and performance marketing services.
Website: Web Tonic
2. Pickup Media
About: Pickup Media is a creator services agency headquartered in Los Angeles with a team in New York. It builds marketing, growth, monetization and operations for independent video podcasts, from launch campaigns to always-on clips and guest swaps.
Key Services: Podcast Marketing, Launch Campaigns, Marketing and Growth, Monetization, Production Supervision, Distribution Management
Industries Served: Podcasting, Media and Entertainment, Digital Content, Music, TV and Film
Notable Clients: Not named on the pages we checked
Locations: Los Angeles, California (headquarters), New York, New York
Pricing: Quote-based
Great For: Brands launching or growing a show, B2B companies using podcasts for pipeline, Teams that want promotion after launch
Website: Pickup Media
3. Oxford Road
About: Oxford Road is a podcast and audio advertising agency on Ventura Boulevard in Sherman Oaks, Los Angeles. It handles host vetting, creative development, media buying and attribution for podcast, radio, streaming and creator campaigns.
Key Services: Podcast Marketing, Podcast Advertising, Digital Audio, Radio Advertising, Creator-Led Video, Programmatic Audio
Industries Served: DTC Brands, Technology, Apparel, Fintech, Consumer Services
Notable Clients: Warby Parker, Tommy John, Tecovas, Vanta
Locations: Sherman Oaks, California
Pricing: Quote-based
Great For: Brands buying podcast ads, DTC and consumer companies testing audio, Advertisers that want measured results
Website: Oxford Road
4. RadioActive Media
About: RadioActive Media is an independent media planning, buying and creative agency founded in 2008 on North Main Street in Orange, California. It specializes in direct response advertising on podcasts and radio, including host-read ads and podcast influencer campaigns.
Key Services: Podcast Marketing, Host-Read Podcast Ads, Podcast Advertising, Podcast Influencer Marketing, Radio Advertising, Original Programming
Industries Served: DTC and B2B Brands, Nonprofits, Software, Health and Wellness, Retail
Notable Clients: FreshBooks, Iron Planet, Drop Stop, TigerLady
Locations: Orange, California
Pricing: Quote-based
Great For: Brands buying podcast ads, DTC and consumer companies testing audio, Advertisers that want measured results
Website: RadioActive Media
5. Simplicity Media
About: Simplicity Media is a performance media agency on Main Street in Irvine, California. It buys podcast advertising next to TV, CTV, radio, paid search and programmatic for growth-stage and enterprise brands.
Key Services: Podcast Marketing, Podcast Advertising, TV and CTV, Radio, Paid Search, Programmatic
Industries Served: Legal, Financial Services, Insurance, Ecommerce, Franchise Retail
Notable Clients: Optima Tax Relief, Paychex, YogaWorks, Kapitus
Locations: Irvine, California
Pricing: Quote-based
Great For: Brands launching or growing a show, B2B companies using podcasts for pipeline, Teams that want promotion after launch
Website: Simplicity Media
6. Media Partners Worldwide
About: Media Partners Worldwide is a direct response media buying and planning agency founded in 1997, with an address on The Promenade North in Long Beach. It plans and buys podcast and radio advertising alongside TV, digital, print and outdoor.
Key Services: Podcast Marketing, Podcast Advertising, Radio Advertising, Media Buying, Television Advertising, Digital Advertising
Industries Served: Real Estate, Healthcare, Spirits, Dental, Direct Response
Notable Clients: Famous Smoke Shop, EnergyHub, BLACKENED American Whiskey
Locations: Long Beach, California
Pricing: Quote-based
Great For: Brands buying podcast ads, DTC and consumer companies testing audio, Advertisers that want measured results
Website: Media Partners Worldwide
7. Rise25
About: Rise25 is a B2B podcast agency founded in 2015, with addresses in Tiburon, California, and Northbrook, Illinois. It runs done-for-you podcasts for business development, including guest booking, podcast promotion and podcast marketing services.
Key Services: Podcast Marketing, Podcast Promotion, Guest Booking, Podcast Production, Cold Email Outreach, Social Snippets
Industries Served: Digital Agencies, Consultants, SaaS, IT Services, Professional Services
Notable Clients: Jotform, Firebelly, Sweet Process
Locations: Tiburon, California, Northbrook, Illinois
Pricing: Quote-based
Great For: Brands launching or growing a show, B2B companies using podcasts for pipeline, Teams that want promotion after launch
Website: Rise25
8. The Podglomerate
About: The Podglomerate is a podcast production, marketing and monetization company that represents more than 70 podcasts. It runs podcast growth programs, paid podcast promotion, launch services and ad sales for brands and publishers.
Key Services: Podcast Marketing, Podcast Growth, Paid Podcast Promotion, Podcast Monetization, Launch Services, Podcast Production
Industries Served: Media, Public Radio, Book Publishing, Finance, Brands
Notable Clients: PBS, TED, HubSpot, Microsoft
Locations: Office address not published on the pages we checked
Pricing: Quote-based
Great For: Brands launching or growing a show, B2B companies using podcasts for pipeline, Teams that want promotion after launch
Website: The Podglomerate
9. ThePod.fm
About: ThePod.fm is a B2B podcast agency that books target prospects as guests on a company's own show. It handles podcast branding, ICP research, guest outreach, technical setup and audio and video production.
Key Services: Podcast Marketing, Guest Outreach and Booking, ICP Research, Podcast Branding, Audio and Video Editing, Show Notes and Distribution
Industries Served: B2B, Fintech, Technology, SaaS, Enterprise
Notable Clients: Not named on the pages we checked
Locations: Office address not published on the pages we checked
Pricing: Quote-based
Great For: Brands launching or growing a show, B2B companies using podcasts for pipeline, Teams that want promotion after launch
Website: ThePod.fm
10. Kitcaster
About: Kitcaster is a podcast booking agency with an address on 17th Street in Denver. It schedules podcast interviews for startup founders and executives, shapes their story and offers media training and a content studio.
Key Services: Podcast Marketing, Podcast Booking, Story Craft, Media Training, Content Studio, Podcast Campaigns
Industries Served: SaaS, Startups, Medtech, Real Estate, Blockchain
Notable Clients: Alaya Naturals, Cocoon Browser, Visably
Locations: Denver, Colorado
Pricing: Quote-based
Great For: Founders and experts seeking guest spots, Authors and consultants building authority, B2B firms using interviews for leads
Website: Kitcaster
Quick Comparison Table
| Agency | Key Specialty | Starting Price | Best For |
|---|---|---|---|
| 1. Web Tonic | Full-Service Performance Marketing | Custom scope | Mid-market to Enterprise (local Los Angeles office) |
| 2. Pickup Media | Independent shows that want a growth team | Quote-based | Brands launching or growing a show |
| 3. Oxford Road | Brands buying podcast ads with strict attribution | Quote-based | Brands buying podcast ads |
| 4. RadioActive Media | Direct response brands testing podcast ads | Quote-based | Brands buying podcast ads |
| 5. Simplicity Media | Brands adding podcasts to a broadcast mix | Quote-based | Brands launching or growing a show |
| 6. Media Partners Worldwide | Direct response advertisers buying audio | Quote-based | Brands buying podcast ads |
| 7. Rise25 | B2B firms using a show for business development | Quote-based | Brands launching or growing a show |
| 8. The Podglomerate | Shows that need audience growth and ad sales | Quote-based | Brands launching or growing a show |
| 9. ThePod.fm | B2B teams turning a show into sales meetings | Quote-based | Brands launching or growing a show |
| 10. Kitcaster | Founders who want to be guests on podcasts | Quote-based | Founders and experts seeking guest spots |
Frequently Asked Questions
How do I choose a podcast marketing agency in Los Angeles?
Start with the goal: ads on other people's shows, guest spots for your leaders or growth for your own podcast, because each needs a different team. Then check proof. Seven of these nine agencies name a client on their own site (Warby Parker and FreshBooks among them). Ask how the agency picks shows, how it measures results, for example promo codes, surveys or pixel-based attribution, and who owns the contacts and audio it creates.
How much does a podcast marketing agency cost in Los Angeles?
There are two costs: the media itself, such as the fee each show charges for an ad or the paid promotion budget, and the agency's fee for planning, booking and reporting. None of the external agencies here publishes a fee, so every figure will come from a proposal. Fees depend on whether the agency buys ads, books interviews or grows your own show, and on how many shows or guest spots a month you want. Ask if the fee is a retainer, a share of spend or per placement.
What is the difference between podcast production and podcast marketing?
Production makes the show: recording, editing, video and publishing. Marketing gets it heard or puts your brand on other shows: ads, guest bookings, promo swaps, paid promotion and clips. Some agencies here do both, others only buy ads or only book guests. Check that each one has a real podcast marketing, advertising or booking page.
How long does podcast marketing take to show results?
Host-read ad campaigns usually run a test flight of four to eight weeks before the agency knows which shows work. Guest bookings start airing one to three months after the first pitch, because shows record ahead. In a market like Los Angeles, plan for at least a quarter and agree how results will be tracked before the first episode airs.
Should a Los Angeles business hire a local podcast marketing agency or a remote one?
Five of the nine external agencies are headquartered in the Los Angeles area; the others work remotely from bases such as Denver and Tiburon. A local agency helps when you want to record or meet in person, but ad buying, guest booking and promotion all run remotely, because the shows and listeners are national. Results with brands like yours matter more than the address.
Choosing a Podcast Marketing Agency in Los Angeles
Start with your own numbers. Know who you want to reach, what a new customer is worth and how you will track a listener who buys. An agency can only plan shows and bookings around targets it has been told about.
Check experience you can verify. Seven of the nine external agencies name a client on their own site and none publishes a price. Ask the rest for a reference you can call, and see how our performance creative service is scoped.
Agree how you will work together. Settle who approves ad scripts and talking points, who owns the audio and the contact list, how often you meet and which result month three is judged on. Our paid social team can turn podcast moments into clips and ads.
Never skip the consultation. Book calls with two or three agencies from this list, bring the same brief to each and compare the questions they ask about your audience and goals. If you want a team in the city, meet our Los Angeles office.
Related rankings
- Host-Read Ads to Guest Bookings: Podcast Marketing Agencies for New York Brands in 2026
- Chicago's Podcast Marketing Agencies for 2026, From Bookers to Host-Read Ad Buyers
- Commissions, Creators and Coupons: Los Angeles Affiliate Agencies Compared for 2026
- A Lower ACoS Is Not the Win: Eleven Los Angeles Amazon Advertising Agencies in 2026
