Who Actually Runs Microsoft Ads in San Francisco in 2026

13 external San Francisco Microsoft Advertising (Bing Ads) agencies plus Web Tonic, compared on evidenced Microsoft Ads work, clients named on their own sites, published rates, and where each one is really based.

Written By
Cedric Pharand
Verified By
Zahra Sanati
Listicles
Google Ads & PPC
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Read time:
5 min
Published:
August 24, 2026
Updated:
August 24, 2026

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Who Actually Runs Microsoft Ads in San Francisco in 2026 — Web Tonic blog thumbnail

How we vet every listicle

Every agency featured on Web Tonic passes our 84-point editorial review before a single listicle goes live. This is how we vet each pick:

Verified client outcomes: We require real case studies with measurable KPIs — revenue, ROAS, CPA, retention — tied to the exact category being ranked. No cherry-picked wins, no unverifiable numbers.

Independent reputation: We cross-check Clutch, Google, G2, and Trustpilot ratings, and screen for review-bombing or suspicious patterns. Only operators with a consistent, verifiable track record make the cut.

Beyond that, every listing goes through a quarterly re-audit. We check 84 criteria across 6 pillars to make sure it still holds up — here are some of the checks we run:

Case study recency
Entity age & registration
LinkedIn footprint
Portfolio authenticity
Client reference checks
Review authenticity
Ad account ban history
Editorial response time
Pricing transparency
Award verification

A Microsoft Advertising agency runs paid campaigns inside Microsoft Advertising, the platform most people still call Bing Ads: search across Bing, Yahoo and DuckDuckGo, Shopping fed by a Merchant Center feed, Performance Max, Audience Ads on MSN and Outlook, LinkedIn targeting layered onto search, plus the UET tag, conversion imports, bid management and reporting around it.

Editorial photograph of an empty modern paid search agency workspace in a San Francisco SoMa brick-and-timber office with tall windows onto fog and a steep street, a laptop showing a blank dashboard, a notebook and a ceramic mug on a pale oak desk, no people and no signage

We checked thirteen firms serving San Francisco on evidenced paid search work, named clients, published rates and a verified address. Six are in the city. The rest sell into it from Reston in Virginia, Los Angeles, Chandler in Arizona, Atlanta, Las Vegas and Rotterdam, and this page names the real location on each entry instead of presenting every firm as local.

How should a San Francisco company shortlist a Microsoft Advertising agency?

Start from where each firm actually sits. Six of these thirteen publish a San Francisco address, four name a client on their own site and none publishes a management fee, so build the shortlist on written scope rather than a city name.

1. Web Tonic

Web Tonic Logo

About: Web Tonic runs Microsoft Advertising inside one search programme rather than as a standalone product, which suits San Francisco advertisers whose Google account is mature and whose Microsoft account was imported once and forgotten. We take the search buying as a whole, write the ad creative and wire the UET tag and conversion imports through our measurement work. A team that wants a single import and a monthly bid check will be well served by one of the smaller specialists here.

Key Services: Growth Marketing, Paid Social, PPC, Meta Ads, SEO, Google Ads, Snapchat Ads, Amazon Ads, Reddit Ads, TikTok Ads, TikTok Shop, GEO-AEO, Webflow Design, Shopify Design, WordPress Design, UGC, Social Media Management, Pay Per Click Management, Marketing Analytics, Analytics Implementation & CDPs, Performance Branding, Performance 360° Audit, Programmatic Ads, OOH Ads, HR Marketing

Industries Served: eCommerce, SaaS, B2B, Construction Professionals, Home Services, SMEs, Health Spa & Wellness, Retail, Legal & Judicial Services, Food & Beverages, Pets, Fitness, Family & Children, Finance & Insurance, Travel, Non-Profits & Organizations, Furniture & Decoration

Notable Clients: WorldRemit, Jack & Jones, Ardene, L'Oréal, Sendwave, Nestlé, Airbnb. Serve Fortune 500 companies and smaller fast-paced startups.

Locations: HQ in San Francisco with notable offices in New York, Chicago, Miami, Toronto, Montreal, Dubai, Singapore, Sydney and more. Offices on five continents.

Pricing: Starting at USD $3,000 per month. Flexible and scalable plans at any time according to your enterprise needs. Book a call to learn more.

Great For: Mid-market to enterprise-level businesses requiring ongoing, on-tap growth and performance marketing services.

Website: Web Tonic

2. BBDO San Francisco

BBDO San Francisco Logo

About: BBDO San Francisco is a prominent creative and advertising agency offering large-scale strategic and marketing solutions. As part of the global BBDO network, the office focuses on major brand campaigns and creative production.

Key Services: Advertising, Creative Strategy, Brand Marketing

Industries Served: Not stated on the firm's own site

Notable Clients: Not stated on the firm's own site

Locations: San Francisco

Pricing: Quote-based

Great For: Advertisers buying advertising, Advertisers buying creative strategy, Advertisers buying brand marketing

Website: BBDO San Francisco

3. Verbsz Marketing

Verbsz Marketing Logo

About: Verbsz Marketing is an omni-channel digital marketing agency offering tailored PPC, SEO, and web design solutions. Their services include comprehensive management of Microsoft Bing Ads and Google Ads campaigns designed to generate high-intent leads and drive measurable ROI.

Key Services: Pay Per Click (PPC), Bing Advertising, Google Advertising, Search Engine Optimization (SEO), Social Media Marketing, Website Design & Development

Industries Served: Law Firms, Home Services, Healthcare, eCommerce, B2B Technology

Notable Clients: Gymsportz, Blue Hat Cleaning, Total Wellness Solutions

Locations: Reston

Pricing: Quote-based

Great For: Law Firms advertisers, Home Services advertisers, Healthcare advertisers

Website: Verbsz Marketing

4. Stackmatix

Stackmatix Logo

About: Stackmatix is a growth marketing agency based in San Francisco that partners with venture-backed startups from pre-seed to IPO. They specialize in performance marketing channels like paid search, social media advertising, SEO, and analytics setup.

Key Services: Paid Media, PPC Advertising, SEO, AI Search Optimization, Landing Page Design, Digital Strategy

Industries Served: Fintech, SaaS, AI, E-commerce, B2B

Notable Clients: Solid, Figma, Backblaze

Locations: San Francisco

Pricing: Quote-based

Great For: Fintech advertisers, SaaS advertisers, AI advertisers

Website: Stackmatix

5. DPDK

DPDK Logo

About: DPDK is a brand innovation partner that aligns strategy, experience, performance, and culture into unified brand systems. With an office location in San Francisco, they help companies build connected digital platforms and scalable growth structures.

Key Services: Brand Innovation, Digital Strategy, Experience-Led Architecture, Performance Marketing

Industries Served: Not stated on the firm's own site

Notable Clients: No client publicly named on the firm's own site

Locations: Rotterdam

Pricing: Quote-based

Great For: Advertisers buying brand innovation, Advertisers buying digital strategy, Advertisers buying experience-led architecture

Website: DPDK

6. Mortar Advertising

Mortar Advertising Logo

About: Mortar is a creative advertising and branding agency headquartered in San Francisco, California. They specialize in brand strategy, media planning and buying, and strategic marketing communications for technology, healthcare, and education verticals.

Key Services: Brand Strategy, Identity & Naming, Marketing & Communications Strategy, Media Planning & Buying, Research, Measurement & Analysis, Strategic Messaging & Positioning

Industries Served: Destinations & Experiences, Education, Healthcare, Tech

Notable Clients: Advanced Bionics, Artivion, Bitwarden, Cisco, Couchbase, ExtraHop, VMWare

Locations: San Francisco

Pricing: Quote-based

Great For: Destinations & Experiences advertisers, Education advertisers, Healthcare advertisers

Website: Mortar Advertising

7. JH SEO Agency

JH SEO Agency Logo

About: JH SEO Agency provides digital marketing solutions including SEO, web design, and ads management. They operate across multiple locations with a focus on delivering transparent reporting and results-driven strategies.

Key Services: Search Engine Optimization, Digital Marketing, Ads Management, Web Development

Industries Served: Healthcare, E-commerce, Legal, Local Services

Notable Clients: Bombay Hair, Deco TV Frames

Locations: Los Angeles

Pricing: Quote-based

Great For: Healthcare advertisers, E-commerce advertisers, Legal advertisers

Website: JH SEO Agency

8. Onmove Digital Agency

Onmove Digital Agency Logo

About: Onmove Digital Agency is a digital marketing and web design agency with a presence in San Francisco and Sydney, providing tailored marketing solutions including PPC advertising and web development. They act as an extension of client teams to scale brands through data-driven performance and custom strategies.

Key Services: PPC Advertising, Google Ads, Social Media Marketing, Web Design & Development, SEO, Branding & Graphic Design, ECommerce Development

Industries Served: Not stated on the firm's own site

Notable Clients: No client publicly named on the firm's own site

Locations: San Francisco

Pricing: Quote-based

Great For: Advertisers buying ppc advertising, Advertisers buying google ads, Advertisers buying social media marketing

Website: Onmove Digital Agency

9. Commit Agency

Commit Agency Logo

About: Commit Agency is a challenger brand marketing firm providing brand definition, experience design, and marketing amplification services. The agency offers comprehensive digital capabilities, including paid search, media planning, and search engine optimization. Headquartered in Chandler, Arizona, the agency also maintains a California office in San Francisco.

Key Services: Paid Search (PPC), Media Planning & Buying, Branding & Differentiation Strategy, Growth Marketing Strategy, Market Research, Website Design & Development, Search Engine Optimization (SEO), Social Media

Industries Served: Hospitality, Home Building, Healthcare, Government, Nonprofit, Retail

Notable Clients: Not stated on the firm's own site

Locations: Chandler, AZ

Pricing: Quote-based

Great For: Hospitality advertisers, Home Building advertisers, Healthcare advertisers

Website: Commit Agency

10. RY Digital Marketing

RY Digital Marketing Logo

About: RY Digital Marketing is a digital marketing agency located in San Francisco, California. They specialize in core online growth services including search engine optimization, Google advertising, and web creation.

Key Services: Google Ads, SEO, Social Media Management, Website Creation

Industries Served: Not stated on the firm's own site

Notable Clients: No client publicly named on the firm's own site

Locations: San Francisco

Pricing: Quote-based

Great For: Advertisers buying google ads, Advertisers buying seo, Advertisers buying social media management

Website: RY Digital Marketing

11. 6S Digital Marketing Agency

6S Digital Marketing Agency Logo

About: 6S Digital Marketing employs a structured 6S methodology focusing on strategy, search, social engagement, sustainability, scale, and success to deliver custom digital marketing solutions. They offer full-service offerings ranging from paid media and SEO to performance marketing and content creation designed to drive growth.

Key Services: Paid Media, Search Engine Optimization, Content Marketing, Performance Marketing, Affiliate Marketing, Web Design & Development, Managed Hosting & Maintenance

Industries Served: Legal, Dental, Fitness, Home Services

Notable Clients: No client publicly named on the firm's own site

Locations:

Pricing: Quote-based

Great For: Legal advertisers, Dental advertisers, Fitness advertisers

Website: 6S Digital Marketing Agency

12. Forward Push Law Firm Marketing

Forward Push Law Firm Marketing Logo

About: Forward Push Law Firm Marketing is a specialized digital marketing agency based in the Atlanta metro area that works exclusively with law firms. Their core service infrastructure features an integrated system called Case Gravity, combining AI-powered tools and full-service marketing disciplines like paid advertising and search optimization.

Key Services: Paid Advertising Management, Website Design and Development, SEO and Local SEO, AI Search Optimization, Content and Blogging, Social Media, Reputation Management, Email Marketing

Industries Served: Law Firms, Legal Services

Notable Clients: No client publicly named on the firm's own site

Locations: Atlanta, GA

Pricing: Quote-based

Great For: Law Firms advertisers, Legal Services advertisers

Website: Forward Push Law Firm Marketing

13. Jordan Digital Marketing

Jordan Digital Marketing Logo

About: Jordan Digital Marketing is a growth marketing agency that runs paid search campaigns across Google Ads and Microsoft/Bing. Headquartered in San Francisco, CA, the remote-first team focuses on driving efficient scale and down-funnel metrics for high-growth B2B, SaaS, and fintech companies.

Key Services: Paid Search, Paid Social, SEO, AEO, Content Marketing, Personal Branding

Industries Served: B2B, SaaS, FinTech, Developer Tools, Health Tech, Consumer Brands

Notable Clients: No client publicly named on the firm's own site

Locations: San Francisco, CA

Pricing: Quote-based

Great For: B2B advertisers, SaaS advertisers, FinTech advertisers

Website: Jordan Digital Marketing

14. UNiO Branding LLC

UNiO Branding LLC Logo

About: UNiO Branding is a digital agency offering tailored marketing solutions including responsive web design, graphic design, social media management, and advertisement campaigns. Their team builds custom digital strategies to help businesses expand their online presence and engagement across platforms.

Key Services: Web Design, Graphic Design & Branding, Social Media Management, Web Maintenance & Optimization, Advertisement Campaigns, Video Editing, 2D Animation

Industries Served: Not stated on the firm's own site

Notable Clients: No client publicly named on the firm's own site

Locations: Las Vegas, NV

Pricing: Quote-based

Great For: Advertisers buying web design, Advertisers buying graphic design & branding, Advertisers buying social media management

Website: UNiO Branding LLC

Table of the Microsoft Advertising figures cited on this page: more than 1 billion Bing monthly active users per Microsoft in April 2026 via Search Engine Journal, about 5 percent worldwide search share per StatCounter in March 2026, Microsoft search and news advertising revenue excluding traffic acquisition costs up 16, 10 and 12 percent across the FY2026 first three quarters, Edge browser share gaining for 20 consecutive quarters, an all-industry search cost per click of 5.26 dollars and legal services at 8.58 dollars per click and 131.63 dollars per lead per the WordStream 2025 benchmarks of roughly 6,000 United States campaigns, alongside 6 of 13 agencies headquartered in the San Francisco area, 7 of 13 serving San Francisco from elsewhere, 4 of 13 naming a client on their own site and 0 of 13 publishing a management fee

Quick Comparison Table

AgencyKey SpecialtyStarting PriceBest For
1. Web TonicFull-Service Performance MarketingUSD $3,000/moMid-market to Enterprise
2. BBDO San FranciscoAdvertisingQuote-basedSmall and mid-sized advertisers
3. Verbsz MarketingPay Per Click (PPC)Quote-basedLaw Firms advertisers
4. StackmatixPaid MediaQuote-basedFintech advertisers
5. DPDKBrand InnovationQuote-basedSmall and mid-sized advertisers
6. Mortar AdvertisingBrand StrategyQuote-basedDestinations & Experiences advertisers
7. JH SEO AgencySearch Engine OptimizationQuote-basedHealthcare advertisers
8. Onmove Digital AgencyPPC AdvertisingQuote-basedSmall and mid-sized advertisers
9. Commit AgencyPaid Search (PPC)Quote-basedHospitality advertisers
10. RY Digital MarketingGoogle AdsQuote-basedSmall and mid-sized advertisers
11. 6S Digital Marketing AgencyPaid MediaQuote-basedLegal advertisers
12. Forward Push Law Firm MarketingPaid Advertising ManagementQuote-basedLaw Firms advertisers
13. Jordan Digital MarketingPaid SearchQuote-basedB2B advertisers
14. UNiO Branding LLCWeb DesignQuote-basedSmall and mid-sized advertisers
Matrix comparing the 14 San Francisco Microsoft Ads entries including Web Tonic by what each covers and who it is built for, separating Web Tonic buying, building and measuring Microsoft and Google search with one team from performance and paid search shops running Microsoft as media management alongside Google Ads, from full-service and creative agencies running Microsoft inside a broader brand and content relationship, and from local specialists selling a single account rebuild, audit or import cleanup
Checklist auditing what the 13 external San Francisco Microsoft Ads agencies disclose publicly: 6 of 13 are headquartered in the San Francisco area with addresses across SoMa, the Financial District, Mission Bay and the Mission, 7 of 13 serve San Francisco from elsewhere including Verbsz Marketing works from Reston in Virginia, JH SEO Agency from Los Angeles, Commit Agency from Chandler in Arizona, Forward Push from Atlanta, UNiO Branding from Las Vegas, DPDK from Rotterdam and 6S Digital publishes no address at all, 4 of 13 name a client on their own site where Verbsz Marketing publishes Gymsportz, Blue Hat Cleaning and Total Wellness Solutions; Stackmatix publishes Solid, Figma and Backblaze; Mortar Advertising publishes Advanced Bionics, Artivion, Bitwarden, Cisco, Couchbase, ExtraHop and VMWare; JH SEO Agency publishes Bombay Hair and Deco TV Frames, and 0 of 13 publish a management fee so every entry reads quote-based, while Web Tonic rebuilds the Microsoft account for its own auction rather than mirroring the Google one

Frequently Asked Questions

Why is local supply thinner than expected here?

Because San Francisco talent is expensive and much of the paid search bench that serves it is remote by design. Six firms publish a city address; the others work the market from Virginia, Los Angeles, Arizona, Georgia, Nevada and the Netherlands. Distance is not automatically a problem for an account managed through a browser, but it should change your questions about time zones, who attends reviews and whether anyone will ever sit in your office.

What should we expect to pay in San Francisco?

Not one of the thirteen publishes a rate. Expect a percentage of spend, a flat monthly retainer or a hybrid, and expect the percentage to look high on a small Microsoft budget because the work is close to fixed regardless of spend. Ask directly what the fee becomes if the Microsoft account settles at a tenth of your Google spend, and get that answer in writing before signing anything.

Does Microsoft Advertising suit a Bay Area software company?

Often better than founders expect. Microsoft says Bing has passed one billion monthly active users, while StatCounter measured its worldwide search share at about five percent in March 2026, so the reach headline and the measured share disagree. Corporate Windows fleets keep Bing as a browser default, which is exactly where enterprise buyers of B2B software, security and infrastructure products sit during the working day. Microsoft's own reporting shows search and news advertising revenue excluding traffic acquisition costs up sixteen, ten and twelve percent across the first three quarters of its 2026 financial year.

Which firms will name a client?

Four of the thirteen. Mortar Advertising publishes the longest technology list, Stackmatix names its growth accounts, and Verbsz Marketing and JH SEO Agency each name clients on their own sites. Several other entries listed credits we could not find anywhere on their own domains, so those were removed rather than repeated from a directory profile. Ask the remaining nine for two references you can call in your sector.

How do we compare cost per click across platforms?

WordStream's 2025 study of about six thousand United States campaigns put the all-industry search cost per click at $5.26, and $8.58 in legal services against a $131.63 cost per lead. Microsoft publishes no equivalent all-industry figure, so treat any precise Bing saving an agency quotes as a claim about its own accounts. The only comparison worth acting on is your own: run the same keyword set on both platforms for a full month, hold the landing page constant, and compare cost per qualified lead rather than cost per click.

Choosing a Microsoft Ads Partner in San Francisco

The shortlist is wider than the city limits. Six of the thirteen firms publish a San Francisco address and the rest work the market remotely from Virginia, Los Angeles, Arizona, Georgia, Nevada and Rotterdam, so decide early whether in-person matters to you.

Client evidence is unusually visible here. Four firms name clients on their own domains, which is a higher share than most markets we have checked, and it gives you a starting point for reference calls.

No published fee means you create the benchmark. Send one brief to three firms and compare management fee, media minimum, setup charge and notice period line by line.

Judge the channel on qualified pipeline, not clicks. A cheaper click on a smaller audience is only a win if your sales team agrees. If you would rather keep the search buying, the creative and the measurement with one team, read our latest analysis or start here.

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