Table of contents
How we vet every listicle
Every agency featured on Web Tonic passes our 84-point editorial review before a single listicle goes live. This is how we vet each pick:
Verified client outcomes: We require real case studies with measurable KPIs — revenue, ROAS, CPA, retention — tied to the exact category being ranked. No cherry-picked wins, no unverifiable numbers.
Independent reputation: We cross-check Clutch, Google, G2, and Trustpilot ratings, and screen for review-bombing or suspicious patterns. Only operators with a consistent, verifiable track record make the cut.
Beyond that, every listing goes through a quarterly re-audit. We check 84 criteria across 6 pillars to make sure it still holds up — here are some of the checks we run:
An email marketing agency in Atlanta owns the whole retention chain: list growth and segmentation, the automated flows that fire on behaviour, the campaign calendar, template design and build, deliverability and inbox placement, then the reporting that ties sends to revenue. Several here are Klaviyo-only shops for ecommerce.
We reviewed 19 external agencies on evidenced client work, a verifiable Georgia address and published pricing. Fourteen are headquartered in Atlanta proper and five in metro suburbs; eight name a client publicly and one posts a starting price.
Which Atlanta email marketing agency should a brand shortlist?
Shortlist on evidence. Joyryde, Excite Creative, Marketwake, Alloy, Blueprint Digital, FlowCandy, MatchPoint and Made by Carver name clients outright, CNW Digital is the only one publishing a price, and five run Atlanta from Alpharetta, Smyrna, Dunwoody, Decatur or Duluth.
1. Web Tonic
About: Web Tonic runs email as part of one growth plan rather than a separate channel, so flows, campaigns and segments are built against the same brief as acquisition by our growth marketing team. Deliverability, list health and revenue attribution are owned by our data intelligence practice, which is why we report revenue per recipient instead of open rates. Georgia brands work with us through the Atlanta office.
Key Services: Growth Marketing, Paid Social, PPC, Meta Ads, SEO, Google Ads, Snapchat Ads, Amazon Ads, Reddit Ads, TikTok Ads, TikTok Shop, GEO-AEO, Webflow Design, Shopify Design, WordPress Design, UGC, Social Media Management, Pay Per Click Management, Marketing Analytics, Analytics Implementation & CDPs, Performance Branding, Performance 360° Audit, Programmatic Ads, OOH Ads, HR Marketing
Industries Served: eCommerce, SaaS, B2B, Construction Professionals, Home Services, SMEs, Health Spa & Wellness, Retail, Legal & Judicial Services, Food & Beverages, Pets, Fitness, Family & Children, Finance & Insurance, Travel, Non-Profits & Organizations, Furniture & Decoration
Notable Clients: WorldRemit, Jack & Jones, Ardene, L'Oréal, Sendwave, Nestlé, Airbnb. Serve Fortune 500 companies and smaller fast-paced startups.
Locations: HQ in San Francisco with notable offices in New York, Chicago, Miami, Toronto, Montreal, Dubai, Singapore, Sydney and more. Offices on five continents.
Pricing: Starting at USD $3,000 per month. Flexible and scalable plans at any time according to your enterprise needs. Book a call to learn more.
Great For: Mid-market to enterprise-level businesses requiring ongoing, on-tap growth and performance marketing services.
Website: Web Tonic
2. 20North Marketing
About: 20North Marketing is a Klaviyo Silver Master Partner running full email and SMS programs for ecommerce brands, including Klaviyo audits, flow builds and campaign management. The agency is headquartered at 3535 Peachtree Road Northeast in Atlanta, Georgia, with additional offices around the metro. Its email team blends creative design with data-backed segmentation to lift retention revenue for direct-to-consumer clients.
Key Services: Klaviyo flow design and build, Email campaign strategy, Klaviyo audits and deliverability review, SMS marketing integration, List segmentation and growth, Lifecycle automation for ecommerce
Industries Served: Ecommerce, Direct-to-consumer retail, Beauty and personal care, Health and wellness, Consumer packaged goods
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States, Wailuku, United States
Pricing: No public rate card; quoted per scope
Great For: DTC ecommerce brands wanting a Klaviyo and SMS bundle, Brands needing deliverability audits, Multi-channel retention programs
Website: 20North Marketing
3. Joyryde
About: Joyryde is a Klaviyo Master Gold Partner and Shopify Plus partner delivering email, SMS and push marketing for ecommerce brands, with migration and flow work for clients such as the Las Vegas Raiders, SeatGeek, Escort Radar, Cobra and Vivazen. The team is listed in Klaviyo's own partner directory under Georgia, Atlanta, and lists Klaviyo email and SMS marketing as its core service line. Founder Eric leads a multi-person team spanning technical operations and lifecycle strategy.
Key Services: Klaviyo flow migration and build, Email and SMS campaign management, Push notification marketing, Shopify web development, Lifecycle segmentation, Email template design
Industries Served: Ecommerce, Sports and entertainment merchandise, Consumer electronics, Beauty, Apparel
Notable Clients: Las Vegas Raiders, SeatGeek, Escort Radar, Cobra, Vivazen
Locations: Atlanta, United States, Nashville, United States
Pricing: No public rate card; quoted per scope
Great For: Ecommerce brands migrating to Klaviyo, Sports and entertainment merchandise brands, DTC brands needing SMS plus email
Website: Joyryde
4. EYStudios
About: EYStudios is a certified Klaviyo partner and ecommerce agency headquartered in Atlanta, Georgia, offering platform migration, Klaviyo implementation and full email program management. The company grew from a small Mississippi rental-house start into an Atlanta-based, full-service outsourced brand management team serving ecommerce merchants nationwide. Its email work sits alongside Shopify development and creative services for online retailers.
Key Services: Klaviyo implementation and migration, Email flow strategy, Campaign design and copy, List segmentation, Shopify ecommerce integration, Deliverability monitoring
Industries Served: Ecommerce, Retail, Consumer goods, Fashion, Health and beauty
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Ecommerce merchants needing Klaviyo migration, Shopify brands wanting full-service email, Brands wanting outsourced brand management
Website: EYStudios
5. Eastmont Digital
About: Eastmont Digital is a certified Klaviyo partner and Atlanta, Georgia-headquartered digital commerce agency focused on Shopify Plus and BigCommerce brands. The team builds retention-focused email programs, including flow design and campaign management, to grow direct-to-consumer businesses. Founded in 2009, the seven-person team lists Klaviyo email marketing as one of its named capabilities in the Klaviyo partner directory.
Key Services: Klaviyo email flow design, Retention campaign management, Shopify Plus development, BigCommerce integration, List segmentation strategy, Ecommerce lifecycle audits
Industries Served: Ecommerce, Direct-to-consumer retail, Fashion and apparel, Consumer electronics, Home goods
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Shopify Plus brands wanting retention email, BigCommerce merchants, DTC brands scaling Klaviyo
Website: Eastmont Digital
6. Pure Firefly
About: Pure Firefly is a full-service email marketing agency for small businesses and nonprofits, offering Mailchimp strategy, copywriting, campaign design and live training sessions. Company records list the agency as headquartered in Alpharetta, Georgia, an Atlanta-area suburb, with email client work dating back to 2017. Its focus centers on building sustainable email systems rather than one-off blasts for community and small-business clients.
Key Services: Mailchimp campaign management, Email copywriting, Automation flow setup, List audit and cleanup, Live Mailchimp training, Newsletter design
Industries Served: Nonprofits, Small business services, Professional services, Education, Local retail
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Alpharetta, United States, Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Nonprofits needing donor email programs, Small businesses new to Mailchimp, Teams wanting hands-on training
Website: Pure Firefly
7. CNW Digital
About: CNW Digital is an Atlanta, Georgia-headquartered agency dedicated to email marketing, SMS marketing and automation for high-end fashion, beauty and lifestyle brands. Founded in 2018 by Clarissa Wright, the small team manages full email and SMS programs priced from roughly one to four thousand dollars a month per its own pricing page. Its focus stays narrow: retention messaging for premium consumer brands rather than broad digital marketing.
Key Services: Email marketing management, SMS marketing management, Combined email plus SMS retention, Campaign calendar planning, Flow and automation setup, Web design support
Industries Served: Fashion, Beauty, Lifestyle brands, Ecommerce, Direct-to-consumer retail
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: From USD $1,000 to $4,000/month
Great For: Premium fashion and beauty brands, Small teams wanting an email plus SMS bundle, Lifestyle DTC brands
Website: CNW Digital
8. Blueprint Digital
About: Blueprint Digital is an Atlanta, Georgia digital marketing agency with a dedicated email, CRM and automation practice covering email marketing and newsletters, lead conversion automations, and CRM strategy and setup. Named case studies on its site include AICA Orthopedics, Texas Home School Coalition and HW Almonds. The agency pairs email programs with its broader SEO and paid media services for small and mid-size clients.
Key Services: Email marketing and newsletters, Marketing automation workflows, Lead conversion automations, CRM strategy and setup, GoHighLevel implementation, Campaign reporting
Industries Served: Healthcare, B2B services, Home and commercial services, Legal services, Food and beverage ingredients
Notable Clients: AICA Orthopedics, Texas Home School Coalition, ROI Ministry, HW Almonds
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: B2B service businesses needing CRM plus email, Healthcare practices, Local service companies
Website: Blueprint Digital
9. Frenik Marketing Group
About: Frenik Marketing Group lists email marketing as one of its named agency capabilities alongside marketing automation, and is headquartered at 5665 New Northside Drive in Atlanta, Georgia. The team builds automated marketing campaigns and email sequences for growing businesses as part of a broader digital marketing offering. Its Atlanta office serves clients across franchise, ecommerce and service-business verticals.
Key Services: Email marketing campaigns, Marketing automation workflows, List segmentation, Franchise email programs, Lifecycle email sequences, Email performance reporting
Industries Served: Franchise brands, Ecommerce, Professional services, Home services, Consumer brands
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Franchise brands needing centralized email, Growing service businesses, Ecommerce brands adding automation
Website: Frenik Marketing Group
10. Excite Creative Studios
About: Excite Creative Studios is an Atlanta, Georgia agency founded in 1998 that runs a dedicated email marketing service covering newsletters, A/B testing, automated sequences and deliverability optimization. Named clients across its portfolio include Georgia Tech, Warner Brothers and FanBolt. The Smyrna-based team pairs email work with branding, web development and social media under one roof.
Key Services: Email campaign creation and management, Automated email sequences, A/B testing, Deliverability optimization, Newsletter design, CRM integration for email
Industries Served: Technology, Entertainment, Education, Finance, Healthcare
Notable Clients: Georgia Tech, Warner Brothers, FanBolt, Atlanta Tech Village, Hypepotamus
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Established brands wanting a full email program, Education and technology clients, Mixed B2B and B2C portfolios
Website: Excite Creative Studios
11. FlowCandy
About: FlowCandy is an email and lifecycle marketing agency built exclusively around Klaviyo, helping ecommerce brands plan, segment and scale flows and campaigns. Headquartered in Atlanta, Georgia with 21 employees, the agency has published a case study describing a Klaviyo migration for Outdoorplay that added forty five thousand dollars in revenue within ninety days. Its entire service line, from strategy through execution, runs through Klaviyo for direct-to-consumer clients.
Key Services: Klaviyo flow strategy and build, Campaign planning and execution, List segmentation, Klaviyo platform migration, Lifecycle marketing strategy, In-house team training
Industries Served: Ecommerce, Direct-to-consumer retail, Outdoor and sporting goods, Apparel, Health and wellness
Notable Clients: Outdoorplay
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Klaviyo-exclusive ecommerce brands, Brands migrating platforms, DTC brands wanting a dedicated lifecycle team
Website: FlowCandy
12. PearPixels
About: PearPixels is a digital marketing and web design agency headquartered at 235 Peachtree Street Northeast in Atlanta, Georgia, running a dedicated email marketing service line for local and ecommerce clients. The twelve-person team builds mobile-friendly email templates alongside strategy and list targeting. Email marketing sits within its broader digital offering that also includes SEO and web design.
Key Services: Email marketing strategy, Mobile-responsive template design, List targeting and segmentation, Campaign scheduling, Ecommerce email marketing, Performance tracking
Industries Served: Local retail, Ecommerce, Professional services, Hospitality, Real estate
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Local Atlanta businesses new to email, Small ecommerce shops, Brands needing template design
Website: PearPixels
13. Kreative Marketing Insights
About: Kreative Marketing Insights, known as KMI, is an Atlanta, Georgia digital marketing agency that names lifecycle email marketing as one of its core listed services, alongside SEO and paid social. The agency has operated for more than eighteen years and recently absorbed GRM Works, a social media agency founded in 2005. Its email work targets small and medium businesses seeking ongoing lifecycle campaigns rather than single sends.
Key Services: Lifecycle email marketing, Email automation setup, List segmentation, Campaign copywriting, Newsletter design, Performance reporting
Industries Served: Small business services, Real estate, Professional services, Retail, Healthcare
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: SMBs wanting lifecycle email plus SEO, Local service businesses, Brands consolidating multiple agencies
Website: Kreative Marketing Insights
14. Marketwake
About: Marketwake is a performance marketing and creative agency headquartered at 244 Perimeter Center Parkway Northeast in Dunwoody, Georgia, an Atlanta suburb, with email marketing listed as a named scope item on multiple published case studies. As digital agency of record for Venture Atlanta since 2017, the team has run email marketing alongside SEO, brand identity and content for the Southeast's largest venture capital conference. Its email work also appears in a published case study for the ecommerce brand Cutting Edge Firewood.
Key Services: Email marketing campaigns, Marketing automation, Newsletter strategy, List growth and segmentation, Campaign development, Brand identity for email
Industries Served: Events and conferences, Technology, Ecommerce, B2B services, Consumer goods
Notable Clients: Venture Atlanta, Cutting Edge Firewood, Signature Aviation, All My Sons, Yakima Valley Hops
Locations: Dunwoody, United States, Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Event and conference organizers, B2B brands needing email plus brand work, Growth-stage consumer brands
Website: Marketwake
15. Alloy
About: Alloy is an integrated marketing agency founded in Atlanta and headquartered at 1115 Howell Mill Road in the city, with email marketing and automation named among its platform innovation services. Its published case study for the Georgia Aquarium describes building a martech ecosystem across WordPress, Tessitura and Iterable to deliver personalized visitor emails before, during and after visits. Additional named clients include the Atlanta Beltline and Curative.
Key Services: Email strategy and automation, Iterable and marketing cloud integration, CRM data architecture, Lifecycle campaign design, Platform innovation consulting, Multi-channel campaign orchestration
Industries Served: Tourism and attractions, Nonprofits, B2B technology, Public sector, Consumer brands
Notable Clients: Georgia Aquarium, Atlanta Beltline, Curative
Locations: Atlanta, United States, New Orleans, United States, Naples, United States
Pricing: No public rate card; quoted per scope
Great For: Attractions and tourism brands, Nonprofits needing martech integration, Enterprise clients on Iterable
Website: Alloy
16. Ruby Brick
About: Ruby Brick is a marketing and communications agency for nonprofits headquartered in Atlanta, Georgia, with email marketing named among its listed services alongside messaging strategy and fundraising campaign support. The team helps nonprofit staff who lack in-house capacity build donor communications, including ongoing email and content work. Its client base sits squarely in nonprofit and cause-driven organizations rather than commercial ecommerce.
Key Services: Fundraising email campaigns, Donor communications strategy, Email content development, Messaging and positioning, Campaign strategy and execution, Ongoing communications support
Industries Served: Nonprofits, Cause-driven organizations, Advocacy groups, Foundations, Community organizations
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Nonprofits without in-house communications staff, Foundations needing donor email, Advocacy groups
Website: Ruby Brick
17. MatchPoint Partners
About: MatchPoint Partners is a digital marketing agency headquartered in Atlanta, Georgia, offering email marketing as a distinct named service line alongside social media, paid ads and branding for B2B and professional services clients. Published portfolio work includes an email marketing campaign built for Proximity Partners targeting prospective hiring clients. The small Atlanta team focuses on founder-led and growth-stage companies rather than large enterprise accounts.
Key Services: Email marketing campaigns, List segmentation for B2B, Campaign copywriting, Marketing retainers, Brand and website integration, Paid ads support for email
Industries Served: B2B services, Professional services, Legal services, Startups, Growth-stage companies
Notable Clients: Proximity Partners, The Balams Firm
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: B2B professional services firms, Growth-stage startups, Law firms and consultancies
Website: MatchPoint Partners
18. Made by Carver
About: Made by Carver is a small marketing agency headquartered at 215 Church Street in Decatur, Georgia, an Atlanta suburb, with email marketing listed as a distinct named service alongside social media management and digital advertising. Its portfolio names clients including Smalls Sliders and Mellow Mushroom. The team positions itself as a personalized alternative to larger agencies for regional restaurant and consumer brands.
Key Services: Email marketing campaigns, Newsletter design, Social media management, Digital advertising, Brand strategy, Campaign reporting
Industries Served: Restaurants and food service, Consumer brands, Local retail, Hospitality, Franchise brands
Notable Clients: Smalls Sliders, Mellow Mushroom
Locations: Decatur, United States, Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Regional restaurant brands, Franchise consumer brands, Small businesses wanting personal service
Website: Made by Carver
19. American Design Hub
About: American Design Hub is a full-service design and branding agency headquartered at 1372 Peachtree Street Northeast in Atlanta, Georgia, running a named email marketing service line focused on strategy, design and data-driven targeting. The agency pairs email work with branding, web development and ecommerce builds for growing companies. Its Atlanta office serves clients across technology, travel and education verticals.
Key Services: Email marketing strategy, Campaign design, Data-driven audience targeting, Automation setup, Ecommerce email integration, Newsletter development
Industries Served: Technology, Travel and tourism, Education, Real estate, Ecommerce
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Technology and education brands, Companies needing branding plus email, Travel and tourism businesses
Website: American Design Hub
20. Phoenix Direct
About: Phoenix Direct is a certified Klaviyo partner and full-service commerce fulfillment company headquartered at 2625 North Berkeley Lake Road Northwest in Duluth, Georgia, an Atlanta suburb, with email marketing named as one of its core service lines. The team manages day-to-day Klaviyo strategy for catalog and ecommerce clients, reporting open and click-through rates above the seventy fifth percentile of industry benchmarks. Its email work sits alongside catalog production, photography and warehouse fulfillment services.
Key Services: Klaviyo email strategy and management, Campaign open and click optimization, Catalog and ecommerce email integration, List segmentation, Email production and design, Fulfillment-linked retention messaging
Industries Served: Catalog retail, Ecommerce, Consumer goods, Direct-to-consumer retail, Specialty retail
Notable Clients: Not publicly named — case studies are anonymised by category
Locations: Duluth, United States, Atlanta, United States
Pricing: No public rate card; quoted per scope
Great For: Catalog retailers needing fulfillment plus email, Ecommerce brands wanting Klaviyo management, Specialty retail brands
Website: Phoenix Direct
Quick Comparison Table
| Agency | Key Specialty | Starting Price | Best For |
|---|---|---|---|
| 1. Web Tonic | Full-Service Performance Marketing | USD $3,000/mo | Mid-market to Enterprise |
| 2. 20North Marketing | Klaviyo email and SMS retention | Quote-based | Ecommerce Klaviyo retention programs |
| 3. Joyryde | Klaviyo Gold Partner email and SMS | Quote-based | Klaviyo migrations and flow builds |
| 4. EYStudios | Klaviyo migration and ecommerce email | Quote-based | Klaviyo platform migrations |
| 5. Eastmont Digital | Klaviyo retention for Shopify Plus | Quote-based | Shopify Plus retention email programs |
| 6. Pure Firefly | Mailchimp email for nonprofits | Quote-based | Nonprofit and small-business email marketing |
| 7. CNW Digital | Email and SMS for fashion and beauty | USD $1,000/month | Premium fashion and beauty retention |
| 8. Blueprint Digital | Email, CRM and marketing automation | Quote-based | CRM-integrated email automation |
| 9. Frenik Marketing Group | Email marketing and automation | Quote-based | Franchise and service-business email automation |
| 10. Excite Creative Studios | Full-service email campaign management | Quote-based | Long-established Atlanta email programs |
| 11. FlowCandy | Klaviyo-exclusive lifecycle marketing | Quote-based | Ecommerce brands standardizing on Klaviyo |
| 12. PearPixels | Email template design and strategy | Quote-based | Local business email marketing |
| 13. Kreative Marketing Insights | Lifecycle email marketing | Quote-based | Small and medium business lifecycle email |
| 14. Marketwake | Email marketing within full-funnel campaigns | Quote-based | Event marketing and B2B email programs |
| 15. Alloy | Iterable and lifecycle martech integration | Quote-based | Enterprise email and martech integration |
| 16. Ruby Brick | Nonprofit donor email marketing | Quote-based | Nonprofit fundraising email programs |
| 17. MatchPoint Partners | B2B email marketing campaigns | Quote-based | B2B professional services email |
| 18. Made by Carver | Email marketing for restaurant brands | Quote-based | Restaurant and consumer brand email |
| 19. American Design Hub | Email marketing within branding programs | Quote-based | Branded email programs for growing companies |
| 20. Phoenix Direct | Klaviyo email for catalog and ecommerce | Quote-based | Catalog retail email and fulfillment |
Frequently Asked Questions
What does email marketing cost in Atlanta?
Only CNW Digital publishes a figure, at one thousand US dollars a month, so the other eighteen quote per scope. That is normal, because the price is driven by send volume, how many automated flows are built from scratch, whether design and copy are included and how much deliverability remediation the list needs. Ask each agency to split the quote into a one-off build fee and the ongoing monthly management, then compare those two numbers rather than the headline retainer.
Which Atlanta agencies name real clients?
Eight of the nineteen do. Joyryde names the Las Vegas Raiders, SeatGeek and Cobra, Excite Creative Studios names Georgia Tech and Warner Brothers, Marketwake names Signature Aviation and Venture Atlanta, Alloy publishes Georgia Aquarium and Atlanta Beltline work, Blueprint Digital names AICA Orthopedics, FlowCandy names Outdoorplay, MatchPoint Partners names Proximity Partners and Made by Carver names Smalls Sliders and Mellow Mushroom. Ask the other eleven for two contactable references.
Does the agency need to be inside the city itself?
Not for the work, but know where the team sits. Fourteen of these agencies publish an Atlanta city address, several of them on Peachtree Road, Peachtree Street and Howell Mill Road. Five work the market from Alpharetta, Smyrna, Dunwoody, Decatur and Duluth, all inside the metro. Email is remote-friendly work, so treat the address as a signal about meeting cadence and time zone rather than about capability.
Is a Klaviyo specialist better than a full-service agency?
It depends on where the revenue sits. Klaviyo partners such as 20North, Joyryde, EYStudios, Eastmont Digital, FlowCandy and Phoenix Direct are built for Shopify and BigCommerce retention, and they will go deeper on flow architecture. Full-service shops such as Marketwake, Alloy and Blueprint Digital fold email into wider campaigns, which suits brands where email supports paid media rather than carrying the revenue itself.
What return should an Atlanta brand actually expect?
Benchmarks put average email return between thirty-six and forty dollars for every dollar spent, with about 33.4 percent of ecommerce store revenue attributed to email over a trailing year and a 29.81 percent average ecommerce open rate. The more useful number is the split between automated and campaign sends: automated emails returned 3.41 dollars each against 15.5 cents for a campaign email, which is why flow-building comes before calendar volume.
Choosing an Atlanta Email Marketing Agency
Decide whether you are buying flows or a calendar. A Klaviyo build, a B2B nurture programme and a weekly newsletter are three different engagements, and this roster splits cleanly along those lines, so decide the deliverable before you compare pitch decks or portfolio screenshots.
Use the named work. Eight of the nineteen external agencies publish client names, and those names tell you the size of account each team is used to running. Ask the other eleven for references at brands of comparable revenue, ideally in the same category and on the same sending platform.
Expect quotes, not rate cards. CNW Digital is the only agency here publishing a figure. Compare bids by build fee, monthly management, number of flows and whether design and copy are included, then check what happens to the templates if you leave.
Measure to revenue, not opens. If you want lifecycle email planned alongside acquisition and tracked to revenue by one team, see our growth marketing work, read our latest analysis or get in touch.
