Fill the crew's calendar, not the inbox

No, and smaller companies often gain fastest, because one extra job a week changes your year and you can decide without a committee. A company with good reviews and a slow quoting process has a conversion problem, not a demand problem, and that is the cheapest thing to fix.

We size the programme to your crews and your radius, and we hold category exclusivity: we will not run two competing painting companies in the same market, and that is written into the agreement.

Quote-flow fixes, campaign restructuring and profile corrections usually show inside the first weeks, because the demand already exists and the leak is immediate. Town and service pages typically start earning visibility within 60 to 90 days and compound from there.

Because the trade is seasonal, we compare like with like — the same weeks last year, not last month — and report leading indicators such as estimate volume, close rate and average job size alongside revenue.

A fixed monthly fee, quoted separately from media spend, scoped to your area and the channels you need. After the audit you get a plan tied to targets — cost per signed job first — and we will tell you which channels we would not run yet rather than selling a full bundle on day one.

Where the fix is smaller than a retainer, we scope to the fix and say so on the first call.

What a typical monthly plan covers: painting seo for service and town pages, web design and development on the quote journey, paid search and local services ads, review generation, photography and content, email to past customers, and one monthly report in plain language. Most companies start with the website and paid search, then add social and email once the calendar holds through the shoulder months.

How to compare one painting contractor marketing agency against another: ask who does the daily work, whether they will show figures from comparable companies, whether you own the ad accounts and the website, what the notice period is, and whether signed jobs — not form fills — are the reported number.

Keep them while they pay, and stop pretending they are a strategy. Shared enquiries put you in front of homeowners you would never have met, which has real value in a new town or a slow month, and the same enquiry usually reaches three of your competitors at once.

The goal is a healthier mix. We measure the portals honestly against your own channels on cost per signed job, then build the visibility, the pages and the review profile that let a homeowner find you directly next time. That shift shows up in margin long before it shows up in enquiry volume.

Yes, and it is usually the fastest win available. At the industry's one-in-ten close rate, buying more enquiries into a slow follow-up is the most expensive way to grow.

We look at the whole line with you: how quickly calls are answered, how soon an estimate is booked, what the homeowner is told about preparation and paint quality before you arrive, how the quote itself reads, and what happens three days later when they have not replied. Then we fix the pages and the follow-up around it and report close rate alongside spend.

The scoreboard, and who does the work. Sessions are easy to buy and impossible to bank. We tie spend to estimates booked and jobs signed, and we report by job type and town so you see the company rather than the dashboard.

You get a named senior strategist rather than a coordinator relaying questions, with search, paid media, content, design and development specialists in one team. Most contractors arrive from several vendors who each optimise their own report; one team means one set of figures and one review each month.

What a complete painting digital marketing programme contains, in one list: a fast website with a quote request that converts, seo built on genuine service and town pages, paid search and local services ads split from brand defence, photography of your own finished work, review generation and response, email to past customers, and clean measurement through to signed jobs. That is the whole strategy for most companies; the rest is decoration.

Owners ask what we would not do, so: we do not buy reach we cannot connect to booked jobs, we do not chase the cheapest quote shoppers to inflate an enquiry count, and we do not judge a season against last month.