Booksy

Built a reusable design system so new landing pages ship in days rather than weeks.

Replatformed onto a headless stack that held steady through launch week without a drop in speed.

Stripped the booking journey back to a single path and removed every step that was losing customers.

Reworked the visual language and rebuilt the marketing site around it, top to bottom.

Rebuilt the storefront end to end on Shopify, lifting conversion and page speed across every template.

Migrated a legacy site into Webflow with a component library the in-house team can extend without a developer.